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Picasso Marketing

Picasso Marketing is a digital performance marketing and talent agency with locations in Tennessee and Nevada. They specialize in performance marketing for e-Commerce and professional services businesses, and own an in-house influencer talent agency. Their services include affiliate management, influencer marketing, social media management, paid search marketing, and website design.

Company : Picasso Marketing

Industry : Digital MarketingPerformance MarketingInfluencer Marketing

Major Markets

United States flagUnited States
Canada flagCanada
United Kingdom flagUnited Kingdom

Key Competitors

Lyfe Marketing
Ignite Visibility
Thrive Internet Marketing Agency

Picasso Marketing Key Value propositions

Data-Driven Results
Influencer Marketing Expertise
Industry Specialization
Comprehensive Services

Picasso Marketing SWOT Analysis

Strengths

In-house influencer talent agency.Specialization in e-commerce and professional services.Focus on data-driven results.

Weaknesses

Limited geographical reach with offices only in Tennessee and Nevada.Website lacks detailed pricing information, potentially hindering transparency.Relatively new agency, potentially lacking extensive track record compared to established competitors.

Opportunities

Expand geographical reach by leveraging remote work capabilities.Partner with complementary businesses to offer bundled services.Develop thought leadership content to establish authority and attract clients.

Threats

Top Marketing Strategies for Picasso Marketing

Content Marketing & SEO Optimization

Establish Picasso Marketing as a thought leader by creating valuable content for target industries. Optimize website and content for relevant keywords to drive organic traffic and attract potential clients seeking digital marketing expertise.

Strategic Partnerships & Joint Ventures

Collaborate with complementary businesses like web developers, CRM platforms, or marketing automation tools. This expands reach, provides valuable cross-promotional opportunities, and creates a win-win scenario for all parties involved.

Leverage Influencer Marketing Expertise

Promote Picasso Marketing's services through its in-house influencer talent agency. Partner with influencers in relevant niches to showcase expertise, build trust, and drive qualified leads to the agency's offerings.

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Picasso Marketing User Persona

Picasso Marketing Geographic and Demographic Insights

Geographic Insights: Primarily focused on the US market, with a small percentage of users from Canada, the UK, Australia, and Germany.

Top Countries

  • United States flag

    United States

    90%

  • Canada flag

    Canada

    3%

  • United Kingdom flag

    United Kingdom

    2%

  • Australia flag

    Australia

    1.5%

  • Germany flag

    Germany

    1%

Demographic Insights: Target users are primarily aged 25-44, with a slightly higher male representation (55%).

Age Distribution

Gender Distribution

Picasso Marketing Socio-economic Profile

Household and Income Insights: Target users are primarily from households of 2-4 people with a majority earning medium income.

Educational and Employment Insights: Target users are primarily employed full-time or are business owners with a university or college degree.

Households Size

Income Distribution

Education Level

Employment Status

Picasso Marketing Behavioral Insights

Interest-Based Insights: Target audience is interested in digital marketing, business growth, and technology, with specific niches in health/wellness and the cannabis industry.

Technology and Social Media Usage: Users prefer LinkedIn, Instagram and Facebook. They primarily use desktops, followed by Android and iOS devices.

Interests

Digital MarketingBusiness GrowthEntrepreneurshipTechnologyHealth and WellnessCannabis IndustryE-commerce Trends

Device Breakdown

Social Media Usage

Picasso Marketing Top Competitors

Competitor
Estimated market share
Top domains
Lyfe Marketing20%Social Media Marketing, SEO, PPC
Ignite Visibility15%Digital Strategy, Franchising SEO, Enterprise SEO
Thrive Internet Marketing Agency10%SEO, Web Design & Development, Pay-Per-Click

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