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Parry's Pizzeria & Taphouse Target Audience

User Segments

Age: 38

Gender: Female

Occupation: Elementary School Teacher

Education: Bachelor's Degree

Age: 42

Gender: Male

Occupation: Hospital Administrator

Education: Master's Degree

Age: 32

Gender: Female

Occupation: Marketing Coordinator

Education: Bachelor's Degree

Sarah Chen

Sarah Chen

Age: 38
Gender: Female
Occupation: Elementary School Teacher
Education: Bachelor's Degree
Industry: Education
Channels: FacebookInstagramYouTube

Goals

  • To find convenient and healthy meal options for her family after a busy day of teaching
  • To create memorable and enjoyable dining experiences with her children without breaking the bank
  • To stay informed about local community events and family-friendly activities.

Pain Points

  • Lack of time to prepare elaborate home-cooked meals during weekdays
  • Difficulty finding dining spots that cater to both adult and children's tastes
  • Managing a household budget while still allowing for occasional treats and outings.

Parry's Pizzeria & Taphouse Geographic Distribution

Parry's Pizzeria & Taphouse primarily serves the US market, with minor international interest likely from tourists or expats.

Top Countries

United States flag

United States

98%
Canada flag

Canada

0.5%
Mexico flag

Mexico

0.3%
United Kingdom flag

United Kingdom

0.2%
Australia flag

Australia

0.1%

Age Distribution

Key Insights

Primary age group concentration shows strong presence in:

31-35

Most active age range

Target Audience Socio-economic Profile

Targeting medium to high-income households, particularly those with 3-4 members, suggesting a focus on family dining.

Employment Status

Income Distribution

Education Level

Parry's Pizzeria & Taphouse Behavior Analysis

Behavior Profile

Family Dining
Craft Beer
Social Gathering
Community Events
Online Ordering
Catering
Loyalty Programs
Mobile Usage
Facebook
Instagram
Casual Dining
Quick Service
Sports Viewing
Happy Hour

Device Breakdown

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