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Onramp Funds Target Audience

User Segments

Age: 32

Gender: Female

Occupation: eCommerce Business Owner

Education: Bachelor's Degree, Business Administration

Age: 38

Gender: Male

Occupation: Online Retail Entrepreneur

Education: Master's Degree, Marketing

Age: 29

Gender: Female

Occupation: Digital Marketing Specialist & eCommerce Owner

Education: Bachelor's Degree, Digital Marketing

Evelyn Chen

Evelyn Chen

Age: 32
Gender: Female
Occupation: eCommerce Business Owner
Education: Bachelor's Degree, Business Administration
Industry: eCommerce
Channels: LinkedInYouTubeInstagram

Goals

  • Increase monthly revenue by 30% through strategic marketing campaigns and inventory expansion
  • Streamline operational costs by optimizing shipping logistics and inventory management
  • Secure flexible and readily available capital to seize growth opportunities quickly.

Pain Points

  • Difficulty securing timely funding from traditional banks due to stringent requirements and slow processes
  • Managing unpredictable cash flow fluctuations that impact inventory purchasing and marketing spend
  • Finding reliable partners who understand the unique challenges and opportunities of the eCommerce landscape.

Onramp Funds Geographic Distribution

Onramp Funds exclusively serves United States-based eCommerce businesses, indicating a highly localized market focus. All operations and target audience are within the US.

Top Countries

United States flag

United States

100%
Canada flag

Canada

0%
United Kingdom flag

United Kingdom

0%
Australia flag

Australia

0%
Germany flag

Germany

0%

Age Distribution

Key Insights

Primary age group concentration shows strong presence in:

31-35

Most active age range

Target Audience Socio-economic Profile

Target users are often from 3-4 person households, primarily with high to medium income levels, reflecting successful eCommerce business owners.

Employment Status

Income Distribution

Education Level

Onramp Funds Behavior Analysis

Behavior Profile

Tech-savvy
Growth-oriented
Speed
Efficiency
Transparency
Data-driven
Re-borrowing
Online Seller
Business Owner
Digital Marketing
Entrepreneurship
Social Media Usage
Professional Networking
Content Consumption
Problem Solver
Risk Mitigation
Customer Support
Flexible Repayment

Device Breakdown

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