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Onboard Credit Target Audience

Onboard Credit targets individuals and families planning a cruise vacation. They focus on those looking for deals and added value through onboard credit incentives. The platform also attracts travel agents seeking to expand their clientele and businesses in cruise destinations looking to reach potential customers.

User Segments

Onboard Credit Geographic Distribution

Onboard Credit's primary market is the US (60%), followed by Canada (15%). The UK, Australia, and Germany represent significant but smaller markets.

Top Countries

United States flag

United States

60%
Canada flag

Canada

15%
United Kingdom flag

United Kingdom

10%
Australia flag

Australia

5%
Germany flag

Germany

5%

Age Distribution

Key Insights

Primary age group concentration shows strong presence in:

31-35

Most active age range

Target Audience Socio-economic Profile

Onboard Credit targets households of 3-4 people (40%) with a predominantly medium income level (60%).

Employment Status

Income Distribution

Education Level

Onboard Credit Behavior Analysis

Behavior Profile

Device Breakdown

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