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Normalyze Target Audience
User Segments
Age: 48
Gender: Female
Occupation: Chief Information Security Officer (CISO)
Education: Master's Degree, Cybersecurity Management
Age: 42
Gender: Male
Occupation: VP of Security
Education: Professional Degree, Information Security
Age: 37
Gender: Female
Occupation: Director of IT/Security
Education: Doctorate Degree, Computer Science
Eleanor Vance
Goals
- To significantly reduce the organization's attack surface and mitigate human-centric risks effectively
- To ensure robust data loss prevention and compliance across all sensitive data touchpoints
- To continuously improve security awareness and behavior among all employees.
Pain Points
- Balancing comprehensive security with operational efficiency and user experience is a constant challenge
- The rapidly evolving threat landscape requires continuous adaptation and resource allocation
- Demonstrating clear ROI on security investments to executive leadership can be difficult.
Normalyze Geographic Distribution
Primarily focused on North America and Europe, with the US being the dominant market. Expansion opportunities exist in other developed regions.
Top Countries
United States
United Kingdom
Canada
Germany
Australia
Age Distribution
Key Insights
Primary age group concentration shows strong presence in:
31-35
Most active age range
Target Audience Socio-economic Profile
Target users often have medium to high household incomes, reflecting their professional roles. Household sizes vary, with a concentration in 3-4 person homes.
Employment Status
Income Distribution
Education Level
Normalyze Behavior Analysis
Behavior Profile
Device Breakdown
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