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The cybersecurity industry is experiencing rapid growth, driven by an increasing volume and sophistication of cyber threats, the widespread adoption of cloud technologies, and stringent regulatory compliance requirements. There's a strong emphasis on human-centric security, data protection, and integrated solutions to combat evolving risks. Investment in AI/ML for threat detection and proactive security measures is a key trend.
Total Assets Under Management (AUM)
Cybersecurity Market Size in United States
~Approx. 130 billion USD (2023, US market)
(13-15% CAGR)
- Driven by increasing cyberattacks.
- Boosted by cloud adoption and digital transformation.
- Spurred by regulatory compliance demands.
130 billion USD
Generative AI will revolutionize threat detection by creating synthetic attack data to train more robust models and identify novel, sophisticated threats that traditional methods might miss, accelerating detection and response.
Advanced AI/ML will enhance DSPM by providing real-time, autonomous discovery, classification, and protection of sensitive data across complex hybrid and multi-cloud environments, ensuring continuous compliance and risk mitigation.
Evolving Zero Trust models will integrate advanced behavioral analytics to continuously verify user and device identities and activities, significantly reducing the attack surface by enforcing strict least-privilege access based on real-time risk assessments.
The U.S. Securities and Exchange Commission (SEC) adopted new rules in 2023 requiring public companies to disclose material cybersecurity incidents within four business days and to periodically report on their cybersecurity risk management, strategy, and governance.
This policy increases the demand for robust cybersecurity solutions, including incident response, risk management, and data security, to ensure compliance and avoid penalties for public companies.
The National Institute of Standards and Technology (NIST) released version 2.0 of its Cybersecurity Framework in 2024, expanding its scope beyond critical infrastructure to all organizations and introducing a new 'Govern' function for organizational cybersecurity oversight.
This updated framework encourages a broader adoption of structured cybersecurity practices and stronger governance, driving investment in comprehensive security platforms and awareness training across all sectors.
While no single comprehensive federal data privacy law has passed in the U.S., ongoing legislative efforts, such as the American Data Privacy and Protection Act (ADPPA) proposed in 2022, aim to establish a nationwide standard for data collection, use, and sharing, impacting how businesses handle consumer data.
The eventual passage of federal data privacy legislation will necessitate enhanced data governance, classification, and protection capabilities, increasing the need for solutions like Data Loss Prevention (DLP) and Data Security Posture Management (DSPM) for all businesses handling personal data.
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