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Major Markets

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Select a competitor

CoolStuffInc

Miniature Market

GameNerdz

Top Marketing Channels

CoolStuffInc

  • Social Media Marketing
  • Examples: Facebook, Instagram, Twitter
  • Campaigns: New Release Announcements, Flash Sales, Community Giveaways
  • Email Marketing
  • Examples: Newsletter, Promotional Emails, Abandoned Cart Reminders
  • Campaigns: Weekly Deals, Pre-order Alerts, Subscriber Exclusives
  • Content Marketing
  • Examples: Blog Posts, Product Reviews, How-to Guides
  • Campaigns: Top 10 Board Games of 2023, Miniature Painting Tutorials, Deck Building Strategies

Top Sales Channels

  • E-commerce Website
  • coolstuffinc.com, online product catalog, shopping cart
  • Holiday Sales Event, Black Friday Deals, Clearance Sale
  • Online Marketplaces
  • eBay, Amazon, TCGplayer
  • Daily Deals on Singles, Collectible Card Game Auctions, Bulk Buys
  • Direct Sales (Pre-orders)
  • Pre-order pages for upcoming releases, deposit system, early access
  • Game Launch Pre-order Bonus, Early Bird Discounts, Reserve Your Copy

Midwest Game Supply SWOT Analysis

Strengths

Extensive inventory of TCG singles

strong brand recognition within the TCG community

frequent sales and promotions.

Weaknesses

Website design can feel dated

shipping costs can be high for smaller orders

customer service response times can vary.

Opportunities

Expand into more niche tabletop RPGs

grow presence in international markets

develop exclusive products.

Threats

Intense competition from other large online retailers

fluctuations in collectible market prices

counterfeit product concerns.

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