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Mid Atlantic Machinery is a distributor of machine tool and fabrication equipment. They provide a range of products and services including new and pre-owned machinery, service and repairs, application engineering, and educational seminars. They represent top equipment brands such as Trumpf, Aida, and their own brand, Mid Atlantic Machinery Automation.
Company : Mid Atlantic Machinery
Industry : ManufacturingMetal FabricationMachine Tools
Mid Atlantic Machinery Key Value propositions
Mid Atlantic Machinery Latest news
News & Articles | Mid Atlantic Machinery
... top of the latest tech and education. If you missed today, we hope you join us for our last day of Steel Tech on… Read More · Steel Tech 2024 – Day 1. Previous ...
Mid Atlantic Machinery | LinkedIn
http://www.midatlanticmachinery.com. External link for Mid Atlantic Machinery. Industry: Machinery Manufacturing. Company size: 51-200 employees. Headquarters ...
Why Mid Atlantic? | Mid Atlantic Machinery
... new equipment. Our team has decades of experience ... The software you choose to run your business can be just as important as the machinery you install.
Mid Atlantic Machinery - Overview, News & Similar companies ...
View Mid Atlantic Machinery (www.midatlanticmachinery.com) location in Pennsylvania, United States , revenue, industry and description.
Mid Atlantic Machinery SWOT Analysis
Strengths
Strong reputation in the Mid-Atlantic regionFocus on certified pre-owned machinery, offering cost savingsComprehensive services and support, including training and engineering
Weaknesses
Limited geographical reach outside of the Mid-Atlantic and New EnglandDependence on a few key equipment brands like TrumpfPotential vulnerability to economic downturns in the manufacturing sector
Opportunities
Expand geographical reach into new markets with growing manufacturing sectorsDevelop strategic partnerships with complementary technology providersCapitalize on the increasing demand for automation solutions in manufacturing
Threats
Intense competition from national distributors with larger inventories and resourcesFluctuations in raw material prices and supply chain disruptionsGrowing adoption of additive manufacturing could disrupt traditional metal fabrication methods
Top Marketing Strategies for Mid Atlantic Machinery
Mid Atlantic Machinery User Persona
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Mid Atlantic Machinery Geographic and Demographic Insights
Geographic Insights: Mid Atlantic Machinery's primary market is the United States, particularly the Mid-Atlantic and New England regions. They have a limited but growing presence in Canada and are exploring opportunities in Mexico and other manufacturing hubs.
United States
90%
Canada
5%
Mexico
2%
Germany
1.5%
China
1.5%
Demographic Insights: The target audience consists mainly of males aged 35-54, reflecting the demographics of decision-makers in the manufacturing industry.
Mid Atlantic Machinery Socio-economic Profile
Household and Income Insights: Target users typically belong to households of 3-4 members with a predominantly medium income level, consistent with middle-class families in manufacturing hubs.
Educational and Employment Insights: Most target users are employed full-time or are business owners, reflecting the B2B nature of the business. The majority have a university or college degree.
Mid Atlantic Machinery Behavioral Insights
Interest-Based Insights: Target users show strong interest in manufacturing technology, industrial automation, business management, supply chain, and metalworking processes.
Technology and Social Media Usage: Target users heavily rely on LinkedIn and YouTube for professional content and use desktop devices predominantly. Facebook and Instagram have moderate usage.
Mid Atlantic Machinery Top Competitors
Competitor | Estimated market share | Top domains |
---|---|---|
Elliott Matsuura | 35% | Metal Fabrication, Machine Tools, CNC Machining |
Morris Midwest | 25% | Metal Cutting, Automation Solutions, Industrial Equipment |
Absolute Machine Tools | 15% | CNC Machine Tools, Precision Machining, Manufacturing Solutions |