Find stats on top websites
Major Markets
Key Competitors
Midstates Group positions itself as a comprehensive 'one-source provider' for integrated print and media solutions, emphasizing cost-effectiveness, quality, and expertise for businesses seeking strategic marketing and communication partners.
Customer sentiment appears positive, as Midstates Group focuses on building 'deep and long-term partnerships' and addresses key pain points like navigating USPS changes and providing integrated services. The detailed buyer personas highlight customer needs for efficiency, quality, and comprehensive solutions, which Midstates aims to provide.
Midstates Group's key value proposition lies in being a 'one-source provider' offering integrated commercial printing, mailing, fulfillment, and design services under one roof. This comprehensive approach, combined with expertise in cost-effective postal strategies, simplifies complex marketing and communication projects for clients.
Comprehensive services under one roof.
Long history and experienced team.
Strong focus on postal cost optimization.
Geographically concentrated operations.
Reliance on physical print market trends.
Potential scalability challenges for small clients.
Expand into niche print markets.
Leverage postal expertise for new clients.
Develop more digital integration services.
Declining print media demand.
Increased competition from digital marketing.
Fluctuating paper and shipping costs.
Midstates Group primarily serves the US market, with minimal international reach, focusing on national sales and distribution across the country.
United States
98.5% market share
Canada
0.5% market share
Mexico
0.3% market share
United Kingdom
0.2% market share
Australia
0.1% market share
30-55 years
Male • Female
United States
40-65 years
Male • Female
United States
35-50 years
Male • Female
United States
35-60 years
Male • Female
United States
30-55 years
Male • Female
United States
Data shown in percentage (%) of usage across platforms
Develop an interactive ROI calculator on Midstates Group's website. This tool will allow potential clients to input their current marketing spend and project the potential return on investment from utilizing Midstates' print and media solutions, thereby demonstrating quantifiable value and driving lead generation.
Learn moreStrategically bundle Midstates Group's services (printing, mailing, fulfillment, and design) to offer comprehensive solutions at attractive price points. This will increase the average order value and provide clients with a convenient, all-in-one solution for their marketing needs, promoting customer loyalty.
Learn moreProminently display customer testimonials, especially from recognizable brands or within the publishing community, on Midstates Group's website and marketing materials. This will build trust and credibility by showcasing the positive experiences of other clients, driving conversions and reinforcing the value proposition.
Learn moreSign up now and unleash the power of AI for your business growth