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Medsaf Target Audience

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User Segments

Medsaf Geographic Distribution

Medsaf's primary market is Nigeria, followed by Kenya and Ghana. South Africa and Tanzania represent emerging markets.

Top Countries

Nigeria flag

Nigeria

60%
Kenya flag

Kenya

15%
Ghana flag

Ghana

10%
South Africa flag

South Africa

7.5%
Tanzania flag

Tanzania

7.5%

Age Distribution

Key Insights

Primary age group concentration shows strong presence in:

31-35

Most active age range

Target Audience Socio-economic Profile

The majority of target users fall within the medium-income bracket and have an average household size of 3-4, reflecting typical demographics of healthcare professionals in the targeted markets.

Employment Status

Income Distribution

Education Level

Medsaf Behavior Analysis

Behavior Profile

Device Breakdown

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