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MarketWatch Target Audience

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User Segments

MarketWatch Geographic Distribution

MarketWatch's primary user base is in North America, with the US and Canada contributing to 70% of users. Other English-speaking countries like the UK, India, and Australia, are also significant markets.

Top Countries

United States flag

United States

60%
Canada flag

Canada

10%
United Kingdom flag

United Kingdom

8%
India flag

India

7%
Australia flag

Australia

5%

Age Distribution

Key Insights

Primary age group concentration shows strong presence in:

31-35

Most active age range

Target Audience Socio-economic Profile

MarketWatch attracts users with diverse household sizes, but those with 2-4 members and medium income levels are most prevalent, indicative of families and individuals with active investment interests.

Employment Status

Income Distribution

Education Level

MarketWatch Behavior Analysis

Behavior Profile

Device Breakdown

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