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Mannix Marketing Target Audience

User Segments

Age: 48

Gender: Male

Occupation: Owner, Local Retail Store

Education: Bachelor's Degree, Business Administration

Age: 35

Gender: Female

Occupation: Freelance Marketing Consultant

Education: Master's Degree, Marketing

Age: 52

Gender: Male

Occupation: Founder, Consulting Firm

Education: Associate Degree, Management

David Chen

David Chen

Age: 48
Gender: Male
Occupation: Owner, Local Retail Store
Education: Bachelor's Degree, Business Administration
Industry: Retail
Channels: FacebookLinkedInYouTube

Goals

  • Increase foot traffic and online sales for my retail store by 20% in the next 12 months
  • Effectively compete with larger chain stores and e-commerce giants in the local market
  • Build a stronger online presence and brand recognition within the Upstate NY community.

Pain Points

  • Lack of time and in-house expertise to manage complex digital marketing campaigns effectively
  • Difficulty in understanding and interpreting marketing analytics to make informed business decisions
  • Struggling to allocate budget efficiently across various marketing channels without clear ROI.

Mannix Marketing Geographic Distribution

Primarily serves the United States, especially Upstate NY, with minimal international reach, mostly within North America and key English-speaking markets.

Top Countries

United States flag

United States

99%
Canada flag

Canada

0.5%
United Kingdom flag

United Kingdom

0.2%
Australia flag

Australia

0.2%
Germany flag

Germany

0.1%

Age Distribution

Key Insights

Primary age group concentration shows strong presence in:

31-35

Most active age range

Target Audience Socio-economic Profile

Target clients are mostly high-income households with 3-4 members, indicating established business owners.

Employment Status

Income Distribution

Education Level

Mannix Marketing Behavior Analysis

Behavior Profile

LinkedIn
Facebook
YouTube
Desktop Usage
Business Growth
Technology Trends
Online Visibility
Website Development
Social Media Appeal
Digital Storytelling
Targeted Online Campaigns
SEO
PPC
Content Marketing
Online Reputation
Lead Nurturing
ROI Measurement
Brand Identity

Device Breakdown

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