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Honey Powder
Vitamin C, 3-Glyceryl Ascorbate
Tetrahexyldecyl Ascorbate (THDA)
Lotioncrafter Key Value Propositions
Lotioncrafter's key value proposition lies in being a comprehensive one-stop shop, providing an extensive inventory of raw materials, tools, and packaging. This is significantly enhanced by their robust educational resources, including a formulary and calculators, empowering users to successfully create their own high-quality personal care products.
Lotioncrafter Brand Positioning
Lotioncrafter is positioned as the leading online supplier for DIY cosmetic and personal care creators, offering a vast ingredient catalog, educational resources, and a one-stop shop for formulators.
Top Competitors
Making Cosmetics
Formulator Sample Shop
Bramble Berry
Customer Sentiments
Customer sentiment is likely positive, driven by the comprehensive product range, educational support, and resources for both beginners and advanced formulators. The emphasis on empowering customers to create their own products fosters a sense of satisfaction and loyalty.
Actionable Insights
To reinforce brand positioning, Lotioncrafter should consider highlighting customer success stories and expanding community engagement initiatives.
Products and Features
Honey Powder - Product Description
Honey Powder is a naturally derived ingredient created by spray drying natural honey onto a maltodextrin powder carrier. This process ensures the honey remains free-flowing, preventing clumping and making it easy to incorporate into various formulations. It possesses a very fine texture, similar to corn flour, indicating its suitability for smooth formulations. As a natural humectant, it attracts and retains moisture, making it beneficial for skin and hair hydration. Additionally, it is said to possess antiseptic qualities, suggesting potential benefits for cleansing and skin health. It is versatile, finding applications in diverse personal care products such as soap, milk baths, body dusts, facial masks, and salves. The product is identified by CAS# 8028-66-8 and 9050-36-6.
Pros
- Honey Powder is a natural humectant, effectively drawing and retaining moisture to hydrate skin and hair
- Its fine, free-flowing texture makes it easy to incorporate into a wide range of cosmetic formulations
- It is versatile, suitable for use in soaps, bath products, facial masks, and salves, enhancing product appeal and functionality.
Cons
- The use of maltodextrin as a carrier, while beneficial for texture, means it is not 100% pure honey, which might be a consideration for some natural product purists
- The antiseptic qualities are stated as 'said to have' rather than definitively proven, which could imply a lack of strong scientific backing for this claim
- The product's specific concentration of active honey components is not provided, making it difficult to assess its potency compared to liquid honey.
Alternatives
- Liquid honey could be used as an alternative, offering pure honey benefits but with challenges in formulation and preservation due to its sticky nature
- Other natural humectants like glycerin, hyaluronic acid, or various botanical extracts (e.g., aloe vera powder) could serve similar moisturizing functions
- Synthetic humectants such as propylene glycol or butylene glycol offer alternatives for moisture retention, often with greater stability and lower cost.
Company Updates
Latest Events at Lotioncrafter
Lotioncrafter - Premium Ingredients at Less Than Premium Prices
Shop thousands of cosmeceutical ingredients, equipment and tools online. Find ingredients to create formulations for serums, lotions, creams, and more!
View sourceDoes LotionCrafter have good quality items? : r/DIYBeauty
Jun 17, 2020 ... New directions aromatics had great oils/butters, essential oils, fragrances and some lotion items. Just my experience with online suppliers.
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View sourceSelling Handmade Products (FAQS Series)
... new business off of the ground. I would go with him to help and we'd ... big company uses that exact name, because they won't like that.) It's good ...
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