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Lorex Target Audience
Lorex targets homeowners and small businesses looking for DIY security solutions. They offer a range of products to suit different needs and budgets, from basic security cameras to complete smart home systems.
User Segments
Lorex Geographic Distribution
Lorex's primary market is North America, with 80% of users from the US and Canada. The UK, Australia, and Germany represent smaller but growing markets.
Top Countries
United States
60%
Canada
20%
United Kingdom
7%
Australia
5%
Germany
3%
Age Distribution
Key Insights
Primary age group concentration shows strong presence in:
31-35
Most active age range
Target Audience Socio-economic Profile
Lorex customers are most commonly from households of 3-4 people and fall primarily within the middle-income bracket, reflecting their DIY and affordability focus.
Employment Status
Income Distribution
Education Level
Lorex Behavior Analysis
Behavior Profile
Device Breakdown
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