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Executive Summary
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Industries
Major Markets
United States
United Kingdom
CanadaLatham & Company Top Products
Brand Positioning
Customer Sentiments
Latham & Company Key Value Propositions
Latham & Company SWOT Analysis
Strengths
Strong network in entertainment, tech, and lifestyle
Experienced team with expertise in influencer marketing and PR
Data-driven approach to campaign measurement
Weaknesses
Reliance on social media platforms and algorithms
Potential for negative publicity or client controversies
Competition from established and emerging agencies
Opportunities
Expand into new markets and industries
Develop innovative influencer marketing solutions
Leverage technology for campaign optimization
Threats
Changing social media landscape and regulations
Economic downturns impacting marketing budgets
Reputational risks associated with influencer partnerships
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Market Growth Stage
Pace of Market Growth
Latham & Company Target Audience
Geographic Insights
Latham & Company's primary market is the United States (60%), followed by the United Kingdom (15%) and Canada (10%).
Top Countries
United States
60% market share
United Kingdom
15% market share
Canada
10% market share
Australia
7.5% market share
Germany
7.5% market share
Latham & Company Audience Segments
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Social Media Usage Across Segments
Data shown in percentage (%) of usage across platforms
Recommended Marketing Strategiesfor Latham & Company
Content Marketing and SEO
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