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Last Energy Target Audience

User Segments

Age: 52

Gender: Female

Occupation: Chief Sustainability Officer (CSO)

Education: Doctorate Degree, Environmental Engineering

Age: 48

Gender: Male

Occupation: VP of Operations

Education: Master's Degree, Industrial Management

Age: 45

Gender: Female

Occupation: Director of Strategic Planning

Education: Master's Degree, Business Administration (MBA)

Dr. Eleanor Vance

Dr. Eleanor Vance

Age: 52
Gender: Female
Occupation: Chief Sustainability Officer (CSO)
Education: Doctorate Degree, Environmental Engineering
Industry: Manufacturing
Channels: LinkedInYouTubeX

Goals

  • Achieve ambitious corporate decarbonization targets ahead of schedule
  • Ensure long-term energy price stability for large-scale operations
  • Enhance company's reputation as an environmental leader through tangible actions.

Pain Points

  • Volatile energy prices impacting quarterly budgets
  • Difficulty in sourcing truly green and reliable baseload power solutions
  • Bureaucratic hurdles and long lead times for traditional infrastructure projects.

Last Energy Geographic Distribution

Initial focus on UK and Romania, demonstrating a strategic approach to markets with identified energy needs and potentially favorable nuclear regulatory environments. Global expansion targeted.

Top Countries

United Kingdom flag

United Kingdom

30%
Romania flag

Romania

25%
United States flag

United States

15%
Canada flag

Canada

10%
Poland flag

Poland

5%

Age Distribution

Key Insights

Primary age group concentration shows strong presence in:

31-35

Most active age range

Target Audience Socio-economic Profile

Target users are high-income professionals, likely from medium to large households, reflecting their executive roles and decision-making power.

Employment Status

Income Distribution

Education Level

Last Energy Behavior Analysis

Behavior Profile

Reliable Energy
Sustainability
Problem Solvers
Risk Averse (Capital)
Efficiency Focused
Long-term Planning
Decision Makers
Technology Adopters
Environmental Stewards
Strategic Thinkers
Online Research
Professional Networking (LinkedIn)
Information Seeking (YouTube)
Industry News (Twitter)
Desktop User
Innovation Driven
Cost Optimization
Operational Continuity
Regulatory Compliance
Supply Chain Management

Device Breakdown

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