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Kaiser Permanente Vision Essentials Target Audience

The target audience is individuals and families residing in the listed regions: Colorado, Hawaii, Mid-Atlantic States, Northern California, Pacific Northwest, and Southern California. The website's focus on region selection suggests a targeted approach to reach potential customers in specific geographic locations.

User Segments

Kaiser Permanente Vision Essentials Geographic Distribution

The United States is the primary market with a 90% market share, followed by Canada and Mexico. The remaining market share is distributed among other countries, including the UK and Germany.

Top Countries

United States flag

United States

90%
Canada flag

Canada

5%
Mexico flag

Mexico

2%
United Kingdom flag

United Kingdom

1.5%
Germany flag

Germany

1.5%

Age Distribution

Key Insights

Primary age group concentration shows strong presence in:

31-35

Most active age range

Target Audience Socio-economic Profile

The target audience predominantly includes households of 2 and 3-4 members. The income levels are mainly distributed amongst medium and high-income groups.

Employment Status

Income Distribution

Education Level

Kaiser Permanente Vision Essentials Behavior Analysis

Behavior Profile

Device Breakdown

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