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Lens targets two primary audiences: individuals and enterprises. Individuals, particularly developers and DevOps engineers, are drawn to Lens's user-friendly interface for managing Kubernetes clusters. Enterprises benefit from Lens's advanced features like teamwork collaboration, security reporting, and hardened security for enhanced productivity and compliance.
Lens's primary market is the US with 40% of users, followed by India (15%). The platform has a global presence, with significant user bases in China, the UK, and Germany.
United States
India
China
United Kingdom
Germany
Primary age group concentration shows strong presence in:
31-35
Most active age range
Lens's target users typically fall within the middle-income bracket and have an average household size of 2-4 people, indicating a focus on young professionals and families.
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