June.so : Market and Competitor Analysis

Find stats on top websites

www.jmisports.com

kypso.io/

June.so is a product analytics platform specifically designed for B2B SaaS businesses. It offers ready-to-use reports, customer profiles synced with CRMs, and AI-powered insights to help teams understand product usage, improve user engagement, and reduce churn. Key differentiators include its focus on B2B use cases, ease of use, and integrations with popular tools like Segment, HubSpot, and Slack.

Company : June.so

Industry : Product AnalyticsB2B SaaSSaaS Analytics

Major Markets

United States

United Kingdom

Canada

Key Competitors

Mixpanel

Amplitude

Heap

June.so Key Value propositions

Ease of Use

B2B Focus

Actionable Insights

Integrations

June.so Latest news

For God's sake, follow the Lean Startup Method - June

Mar 13, 2024 ... Nowadays, working at June I have the privilege of talking daily with founders, and I see that lots of them are still failing exactly how the ...

June.so | LinkedIn

June.so | 5402 followers on LinkedIn. The new way to do product analytics (YC W21) | June.so is the next-gen product analytics tool for B2B SaaS.

June - Product analytics for B2B SaaS

When you have an ad-hoc question that needs a quick answer, skip asking your data analyst and ask June AI. Auto-generated reports. Landing section ...

Launch HN: June (YC W21) – Product Analytics for B2B SaaS ...

... news.ycombinator.com/item?id=26155327). ... This might not be so important with your other customers, so your mileage may vary. ... (see: https://help.june.so/en/ ...

June.so SWOT Analysis

Strengths

User-friendly interfacePre-built reports for B2B SaaS metricsStrong integrations with popular tools

Weaknesses

Relatively new entrant in the marketLimited brand awareness compared to established competitorsPricing may not be as competitive

Opportunities

Expand into new geographical marketsDevelop industry-specific solutionsPartnerships with complementary SaaS providers

Threats

Competition from established product analytics platformsRapid evolution of the SaaS marketEconomic downturn impacting B2B spending

Top Marketing Strategies for June.so

Content Marketing & Thought Leadership

Establish June.so as a leading voice in B2B SaaS product analytics by creating valuable content, such as blog posts, ebooks, and webinars, focusing on insights, best practices, and case studies. This will attract potential customers and position June.so as a trusted resource.

Free Trial & Freemium Model

Offer a generous free trial period to allow potential customers to experience the full capabilities of June.so. Combine this with a freemium model, providing access to basic features for free, to entice users to upgrade to the Pro plan after experiencing its value.

Strategic Partnerships & Integrations

Partner with complementary B2B SaaS solutions like CRMs, marketing automation platforms, and customer support tools. Integrate seamlessly with these platforms to offer a unified data ecosystem and increase June.so's reach to a broader audience.

Apply these strategies to your business with just one-click at Waxwing.ai

June.so User Persona

Name:

Alex Smith

Age :

32

Gender :

Male

Occupation :

Product Manager

Industry :

SaaS

Education :

Bachelor's Degree, Computer Science

Preferred platforms

GOALS

Increase user engagement and adoption of new product features by 20% in the next quarter
Identify and prioritize key user flows within the application to optimize for conversion and retention
Reduce customer churn rate by 15% by proactively addressing user pain points and improving product satisfaction

Frustrations

Struggling to get a comprehensive view of user behavior across different platforms
Lacking the technical expertise to independently extract and analyze complex data sets
Facing difficulty in communicating product insights and recommendations effectively to stakeholders

Name:

Sarah Jones

Age :

28

Gender :

Female

Occupation :

Growth Marketing Manager

Industry :

B2B SaaS

Education :

Master's Degree, Marketing

Preferred platforms

GOALS

Improve the efficiency of marketing campaigns by identifying high-value user segments and tailoring messaging accordingly
Track and measure the impact of product changes on key marketing metrics such as lead generation and customer acquisition cost
Collaborate effectively with the product team to align marketing efforts with product roadmap and release cycles

Frustrations

Dealing with data silos and inconsistencies across different marketing and product analytics tools
Difficulty in attributing marketing efforts to specific product outcomes and revenue
Limited visibility into the product usage patterns of potential customers and leads

Name:

David Lee

Age :

38

Gender :

Male

Occupation :

Head of Product

Industry :

Enterprise SaaS

Education :

MBA, Business Administration

Preferred platforms

GOALS

Establish a data-driven culture within the product team by empowering members with accessible and actionable product insights
Align product development efforts with overarching business objectives and revenue targets
Stay ahead of the competition by identifying emerging trends and user needs through comprehensive product analytics

Frustrations

Facing resistance to adopting new tools and methodologies from team members accustomed to traditional approaches
Balancing the need for in-depth data analysis with the demand for quick, actionable insights
Communicating the value and ROI of product analytics initiatives to senior management and stakeholders

June.so Geographic and Demographic Insights

Geographic Insights: June.so's primary market is the United States, followed by the United Kingdom and Canada, reflecting the concentration of B2B SaaS companies in these regions.

Top Countries

United States
60%
United Kingdom
15%
Canada
10%
Australia
7.5%
Germany
7.5%

Demographic Insights: June.so's target audience is primarily professionals aged 25-44, with a slight skew towards males, reflecting the demographics of decision-makers in the B2B SaaS industry.

Age Distribution

Gender Distribution

June.so Socio-economic Profile

Household and Income Insights: June.so's users typically belong to households of 2-4 people with medium to high income levels, indicative of professionals in established career stages.

Educational and Employment Insights: June.so users are mostly employed full-time, highly educated with university degrees, indicating a tech-savvy and career-driven user base.

Households Size

Income Distribution

Education Level

Employment Status

June.so Behavioral Insights

Interest-Based Insights: June.so's target audience is interested in technology, SaaS, business growth, data analysis, and product management, aligning with their B2B SaaS focus.

Technology and Social Media Usage: Users favor LinkedIn and YouTube for professional content, with moderate engagement on Twitter. Desktop usage dominates, reflecting their work-oriented needs.

Interests

TechnologySaaSBusiness GrowthData AnalysisProduct ManagementMarketing AutomationStartups

Device Breakdown

Social Media Usage

June.so Top Competitors

Competitor	Estimated market share	Top domains
Mixpanel	40%	Product Analytics, Mobile Analytics, Marketing Analytics
Amplitude	30%	Product Analytics, Digital Optimization, Growth Analytics
Heap	15%	Digital Insights, User Behavior Analytics, Product Analytics

www.jmisports.com

kypso.io/

[email protected]