Find stats on top websites
INNBeauty Project is a beauty brand specializing in clean and sustainable skincare, lip care, and body care products. They offer a range of products targeting various skin concerns, with a focus on ingredient quality and ethical sourcing. The brand emphasizes building a community and engaging with its customers through social media and email marketing.
Company : INNBEAUTY Project
Industry : BeautySkincareCosmetics
INNBEAUTY Project Key Value propositions
INNBEAUTY Project Latest news
iNNBEAUTY PROJECT – INNBEAUTY PROJECT
Effective, Clean & Accessible skincare that is cruelty-free & vegan for the next generation of iNNdividuals.
INNBEAUTY PROJECT | LinkedIn
http://WWW.INNBEAUTYPROJECT.COM. External link for INNBEAUTY PROJECT ... Breaking News! Extreme Cream Firming & Lifting Moisturizer Wins Harper's ...
SLUSHY Hyaluronic Acid + Vitamin C + Bakuchiol serum moisturizer ...
Free Returns. Your satisfaction is important to us. If you don't love your ... Email [email protected] with the subject line "Return Request" ...
Story to feed indeed @innbeautyproject face glaze + @byamicole ...
Jan 12, 2024 ... rachelista on January 12, 2024: "Story to feed indeed ✨ @innbeautyproject face glaze + @byamicole mascara + @glowbar monthly facials + ...
INNBEAUTY Project SWOT Analysis
Strengths
Strong online presence and community engagement.Focus on clean, sustainable, and ethical values resonates with target audience.Targeted solutions for specific skin concerns.
Weaknesses
Limited brand awareness compared to established competitors.Potential price sensitivity among younger demographics.Reliance on online sales and marketing.
Opportunities
Expand product lines to cater to a wider range of beauty needs.Collaborate with influencers and retailers to increase brand visibility.Explore international market expansion.
Threats
Increasing competition in the clean and sustainable beauty market.Changing consumer preferences and trends.Economic downturn potentially impacting consumer spending.
Top Marketing Strategies for INNBEAUTY Project
INNBEAUTY Project User Persona
Name:
Age :
Gender :
Occupation :
Industry :
Education :
Preferred platforms
GOALS
Frustrations
INNBEAUTY Project Geographic and Demographic Insights
Geographic Insights: INNBEAUTY Project's primary market is the United States and Canada, aligning with the brand's online presence and target demographic.
Top Countries
United States
45%
Canada
10%
United Kingdom
8%
Australia
6%
Germany
5%
Demographic Insights: INNBEAUTY Project's target audience is predominantly female millennials and Gen Z (ages 25-34), reflecting the brand's focus on clean beauty and sustainability.
Age Distribution
Gender Distribution
INNBEAUTY Project Socio-economic Profile
Household and Income Insights: The majority of target users are in 1-2 person households with medium income levels, aligning with the brand's price point and target demographic.
Educational and Employment Insights: Most target users are full-time employees or students with university or college-level education, reflecting the brand's appeal to a young, educated demographic.
Households Size
Income Distribution
Education Level
Employment Status
INNBEAUTY Project Behavioral Insights
Interest-Based Insights: Target users are interested in sustainable living, vegan and cruelty-free products, ethical fashion, wellness, DIY projects, travel, health, and fitness.
Technology and Social Media Usage: Target users are highly active on social media, particularly Instagram and TikTok, and primarily use mobile devices.
Interests
Device Breakdown
Social Media Usage
INNBEAUTY Project Top Competitors
Competitor | Estimated market share | Top domains |
|---|---|---|
| Glossier | 35% | Clean Beauty, Millennial Aesthetic, Natural Makeup |
| Drunk Elephant | 25% | Clinical Skincare, Ingredient-Focused, High-End |
| Youth to the People | 15% | Superfoods Skincare, Sustainable Packaging, Vegan Formulas |
