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HPmarket.cz Target Audience
User Segments
Age: 32
Gender: Male
Occupation: Marketing Specialist
Education: Bachelor's Degree, Marketing
Age: 28
Gender: Female
Occupation: Graphic Designer
Education: Bachelor's Degree, Graphic Design
Age: 45
Gender: Male
Occupation: Small Business Owner
Education: Associate Degree, Business Administration
Petr Novák
Goals
- Efficiently manage work tasks and personal projects from home
- Stay updated with the latest technology trends to optimize productivity
- Ensure seamless communication and collaboration with colleagues and clients.
Pain Points
- Slow internet connectivity hindering video calls and file transfers
- Outdated hardware causing frequent crashes and delays
- Lack of integrated solutions for personal and professional digital life.
HPmarket.cz Geographic Distribution
Primarily serving the Czech Republic (99.0%), with minor reach into neighboring Central European countries like Slovakia, Poland, Germany, and Austria.
Top Countries
Czech Republic
Slovakia
Poland
Germany
Austria
Age Distribution
Key Insights
Primary age group concentration shows strong presence in:
31-35
Most active age range
Target Audience Socio-economic Profile
Primarily targets medium-income households (55%) of 2-4 people (70%), balancing affordability for students and premium for professionals.
Employment Status
Income Distribution
Education Level
HPmarket.cz Behavior Analysis
Behavior Profile
Device Breakdown
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