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HPmarket.cz Target Audience

HPmarket.cz targets individuals and businesses in the Czech Republic looking for HP products. This is evident from their website content written in Czech and their official HP e-shop status for the Czech Republic. Their product offerings, which include laptops, desktops, printers, and accessories, cater to a broad audience with diverse needs.

User Segments

HPmarket.cz Geographic Distribution

HPmarket.cz primarily targets the Czech Republic (90% market share), with minor presence in neighboring Slovakia, Germany, Austria, and Poland.

Top Countries

Czech Republic flag

Czech Republic

90%
Slovakia flag

Slovakia

5%
Germany flag

Germany

2%
Austria flag

Austria

1.5%
Poland flag

Poland

1.5%

Age Distribution

Key Insights

Primary age group concentration shows strong presence in:

31-35

Most active age range

Target Audience Socio-economic Profile

HPmarket.cz customers are primarily from households of 2-4 people, with a mix of medium and low-income levels, reflecting their diverse customer base.

Employment Status

Income Distribution

Education Level

HPmarket.cz Behavior Analysis

Behavior Profile

Device Breakdown

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