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HPmarket.cz is an authorized online reseller of HP products based in Prague, Czech Republic. They offer a wide range of HP products, including computers, printers, monitors, and accessories, along with expert advice and customer support. They emphasize fast delivery, a physical showroom in Prague, and a customer-centric approach.
Company : HPmarket.cz
Industry : Electronics RetailE-commerceComputer Hardware
HPmarket.cz Key Value propositions
HPmarket.cz Latest news
News & Events - News - HP
HP Inc. to Announce Second Quarter Fiscal 2024 Earnings on May 29, 2024 Read More. February 28, 2024. HP Inc. Reports Fiscal 2024 First Quarter Results Read ...
How can you not have duplex on a new printer, HP? - HP Support ...
Jul 3, 2022 ... At a time when economy is so important to the planet how can HP market a new printer without duplex. I've just bought a 4130e printer and ...
HP - Investor Relations
HP Inc. Q2 2024 Earnings Call. Wednesday, May 29th | 2:00pm PT. Event Details ... Latest News. May 29, 2024. HP Inc. Reports Fiscal 2024 Second Quarter Results ...
High Point Furniture Market: S/24 Highlights Market Hompage
Be the first to get notified about Fall Market '24 news, updates, and details. Sign Up Now. High Point Market Authority. 164 South Main Street, Suite 700 ...
HPmarket.cz SWOT Analysis
Strengths
Authorized HP resellerWide product rangePhysical store presence
Weaknesses
Limited to HP productsCompetition from established playersDependence on Czech market
Opportunities
Expand online presenceOffer value-added servicesTarget niche customer segments
Threats
Price wars with competitorsChanging consumer preferencesEconomic downturn
Top Marketing Strategies for HPmarket.cz
Personalized User Onboarding
This strategy can personalize the user onboarding process for each customer segment (students, gamers, businesses) and help them navigate the site easily. It can boost customer satisfaction by providing customized advice and support, making them feel valued and understood.
HPmarket.cz User Persona
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HPmarket.cz Geographic and Demographic Insights
Geographic Insights: HPmarket.cz primarily targets the Czech Republic (90% market share), with minor presence in neighboring Slovakia, Germany, Austria, and Poland.
Top Countries
Czech Republic
90%
Slovakia
5%
Germany
2%
Austria
1.5%
Poland
1.5%
Demographic Insights: HPmarket.cz's target audience is primarily male (60%), with a higher concentration in the 25-34 age group, followed by 18-24 and 35-44.
Age Distribution
Gender Distribution
HPmarket.cz Socio-economic Profile
Household and Income Insights: HPmarket.cz customers are primarily from households of 2-4 people, with a mix of medium and low-income levels, reflecting their diverse customer base.
Educational and Employment Insights: The majority of HPmarket.cz users are students or employed full-time, reflecting a customer base with at least a high school education or higher.
Households Size
Income Distribution
Education Level
Employment Status
HPmarket.cz Behavioral Insights
Interest-Based Insights: Target users show interest in technology, gaming, news, music, movies, travel, and education, reflecting a tech-savvy and diverse customer base.
Technology and Social Media Usage: Users favor YouTube, Instagram, and Facebook, primarily using desktops, indicating a preference for visual platforms and traditional devices.
Interests
Device Breakdown
Social Media Usage
HPmarket.cz Top Competitors
Competitor | Estimated market share | Top domains |
|---|---|---|
| Alza.cz | 40% | Electronics, E-commerce, General Retail |
| CZC.cz | 35% | Electronics, Computer Hardware, Online Retail |
| Mironet.cz | 15% | Electronics, Computer Components, Online Retail |
