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Heliae Development, LLC DBA PhycoTerra® Target Audience

User Segments

Age: 55

Gender: Male

Occupation: Commercial Farm Owner

Education: Bachelor's Degree

Age: 42

Gender: Female

Occupation: Farm Operations Manager

Education: Associate Degree

Age: 38

Gender: Male

Occupation: Precision Agriculture Specialist

Education: Bachelor's Degree

David 'Yield King' Miller

David 'Yield King' Miller

Age: 55
Gender: Male
Occupation: Commercial Farm Owner
Education: Bachelor's Degree
Industry: Crop Production
Channels: FacebookYouTubeLinkedIn

Goals

  • Achieve record-breaking crop yields year after year to ensure the farm's financial stability and legacy
  • Implement sustainable farming practices that improve soil health and reduce environmental impact for future generations
  • Continuously learn about and adopt new agricultural technologies and inputs that provide a clear return on investment.

Pain Points

  • Unpredictable weather patterns that severely impact crop growth and harvest schedules, leading to significant financial losses
  • Volatile commodity prices that make long-term financial planning and investment in the farm incredibly challenging
  • The sheer volume of new agricultural products and marketing claims, making it difficult to discern truly effective solutions from hype.

Heliae Development, LLC DBA PhycoTerra® Geographic Distribution

Primarily focused on North American agricultural markets, with significant presence in the US and Canada. Expanding into other key farming regions globally.

Top Countries

United States flag

United States

75%
Canada flag

Canada

10%
Brazil flag

Brazil

5%
Australia flag

Australia

3%
Germany flag

Germany

2%

Age Distribution

Key Insights

Primary age group concentration shows strong presence in:

31-35

Most active age range

Target Audience Socio-economic Profile

Target users typically have larger households, often family farms, with medium to high income levels reflecting established agricultural businesses.

Employment Status

Income Distribution

Education Level

Heliae Development, LLC DBA PhycoTerra® Behavior Analysis

Behavior Profile

Maximizing Crop Yield
Sustainable Farming
Soil Health
Technology Adoption
Practicality
Skepticism
Data-driven Decisions
Long-term Planning
Research
Networking
Online Engagement
Environmental Concerns
Farm Management
Product Evaluation
Information Seeking
Social Media Usage
Community Involvement
Continuous Improvement

Device Breakdown

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