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The target audience is broad, encompassing government agencies at all levels, small businesses, and individuals seeking information related to government services. This includes those interested in procurement, real estate, travel regulations, and technology solutions offered by the GSA.
The GSA primarily serves the United States, capturing a significant majority of the market. However, there's a minor international presence, with Canada, the UK, Germany, and Australia representing smaller portions.
United States
Canada
United Kingdom
Germany
Australia
Primary age group concentration shows strong presence in:
31-35
Most active age range
The GSA's target users often belong to households of 3-4 people, primarily with medium income levels, reflecting the demographics of government employees and contractors.
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