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General Services Administration (GSA) Target Audience

The target audience is broad, encompassing government agencies at all levels, small businesses, and individuals seeking information related to government services. This includes those interested in procurement, real estate, travel regulations, and technology solutions offered by the GSA.

User Segments

General Services Administration (GSA) Geographic Distribution

The GSA primarily serves the United States, capturing a significant majority of the market. However, there's a minor international presence, with Canada, the UK, Germany, and Australia representing smaller portions.

Top Countries

United States flag

United States

95%
Canada flag

Canada

2%
United Kingdom flag

United Kingdom

1%
Germany flag

Germany

0.8%
Australia flag

Australia

0.7%

Age Distribution

Key Insights

Primary age group concentration shows strong presence in:

31-35

Most active age range

Target Audience Socio-economic Profile

The GSA's target users often belong to households of 3-4 people, primarily with medium income levels, reflecting the demographics of government employees and contractors.

Employment Status

Income Distribution

Education Level

General Services Administration (GSA) Behavior Analysis

Behavior Profile

Device Breakdown

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