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happierWork is a cloud-based HR software suite that aims to simplify and automate various HR functions. The platform offers modules for payroll, hiring, onboarding, performance management, and more, all integrated within a user-friendly interface. happierWork emphasizes ease of use, automation, and data security, targeting businesses looking to modernize and optimize their HR operations.
Company : happierWork
Industry : Human ResourcesSoftware as a Service (SaaS)Information Technology
happierWork Key Value propositions
happierWork Latest news
Adapt | Realigning HR Teams to work in the new normal ...
In these unprecedented times, happierWork is here to help HR teams to ensure employee safety, streamline digital hiring, simplify remote onboarding and create ...
Happy workers are 13% more productive | University of Oxford
Oct 24, 2019 ... HomeNewsHappy workers are 13% more productive. Happy workers are 13% more productive. ResearchBusinessSociety. Research by Oxford University's ...
Paperless Onboarding - Smart way to onboard employees
It is very important for an organization to ... happierWork HR product's Paperless Onboarding ... Now imagine the new joinee walking into a new office, the ...
happierWork - Google Workspace Marketplace
Jun 20, 2022 ... Visit https://happierwork.com if not happierWork customer. happierWork is a cloud-based feature rich software which automates HR process ...
happierWork SWOT Analysis
Strengths
User-friendly interfaceComprehensive HR featuresStrong data security measures
Weaknesses
Limited brand awarenessPotentially higher pricing compared to competitorsReliance on third-party integrations
Opportunities
Expand into new markets globallyDevelop AI-powered HR featuresOffer industry-specific HR solutions
Threats
Intense competition in the HR software marketEvolving data privacy regulationsEconomic downturn impacting business spending
Top Marketing Strategies for happierWork
happierWork User Persona
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happierWork Geographic and Demographic Insights
Geographic Insights: happierWork's primary market is the United States, followed by India and the United Kingdom. Canada and Australia also represent significant markets for expansion.
United States
60%
India
15%
United Kingdom
10%
Canada
7.5%
Australia
7.5%
Demographic Insights: happierWork's target audience is primarily professionals aged 25-44, with a slight preference towards females. This aligns with the demographics of HR professionals and decision-makers.
happierWork Socio-economic Profile
Household and Income Insights: happierWork's users typically belong to households of 2-4 people with medium income levels, reflecting the average household size and income of working professionals.
Educational and Employment Insights: happierWork's target users are primarily employed full-time with a university or college degree, indicative of educated professionals seeking HR solutions.
happierWork Behavioral Insights
Interest-Based Insights: The target audience shows interest in Business Management, Technology, HR, Finance, Leadership, Marketing, and Travel, suggesting a professional and ambitious user base.
Technology and Social Media Usage: Users prefer LinkedIn, YouTube, and Facebook, indicating a business-oriented approach to social media. Desktop usage dominates, suggesting a work-related context.
happierWork Top Competitors
Competitor | Estimated market share | Top domains |
---|---|---|
BambooHR | 35% | HR Software, Small Business, Performance Management |
Gusto | 30% | Payroll, HR Software, Small to Medium Businesses |
Zenefits | 25% | HR Software, Benefits Administration, Compliance |