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The Gottman Institute Target Audience

The Gottman Institute's target audience consists primarily of couples seeking to enhance their relationships. They also cater to parents seeking guidance on child development and professionals in the relationship therapy field. The content and offerings are tailored to address the specific needs of each group.

User Segments

The Gottman Institute Geographic Distribution

The Gottman Institute's largest market is the US, followed by Canada and the UK. They have a growing international presence, particularly in English-speaking countries.

Top Countries

United States flag

United States

60%
Canada flag

Canada

15%
United Kingdom flag

United Kingdom

10%
Australia flag

Australia

7.5%
Germany flag

Germany

7.5%

Age Distribution

Key Insights

Primary age group concentration shows strong presence in:

31-35

Most active age range

Target Audience Socio-economic Profile

The majority of users fall in the medium-income bracket and have households of 2-4 people, indicating couples and families.

Employment Status

Income Distribution

Education Level

The Gottman Institute Behavior Analysis

Behavior Profile

Device Breakdown

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