Genwords is a digital marketing agency that specializes in helping tech companies, particularly SaaS businesses, increase their revenue through various online marketing strategies. Their services include SEO, Paid Media, Content Marketing, and Inbound Marketing. Genwords emphasizes measurable results, aiming to decrease client's customer acquisition cost (CAC) and boost their monthly recurring revenue (MRR).
Company : Genwords
Industry : Digital MarketingSaaS MarketingTechnology Marketing
Genwords Key Value propositions
Genwords Latest news
Social Media Week: Todo lo que Debes Saber - Genwords
Jul 18, 2018 ... Social Media Week 2018. social-media-week-news. De acuerdo a su web ... Top de los Más Grandes Eventos de Marketing Digital 2018 · CTA-3. Sé el ...
Emanuel Alejandro Olivier Peralta - Genwords | LinkedIn
Big Data es ahora la profesión del futuro. Mercado Argentina April 4, 2017. See publication · Content Marketing: aliado fundamental para ... http://www.genwords.
Las Redes Sociales Más Populares - Genwords
Aug 4, 2017 ... ¿Cuáles son las redes sociales más populares? Facebook; YouTube; Google +; Twitter; Pinterest; LinkedIn; Instagram; Reddit; Tumblr; Snapchat ...
Our Portfolio - BDev Ventures
Sign up for the latest news and updates. Submit. AI-platform that automates ... Website: https://www.genwords.com/. Year Invested: 2023. Founding Round: Seed ...
Genwords SWOT Analysis
Strengths
Niche expertise in tech and SaaS marketingFocus on measurable results and ROIBilingual capabilities serving LATAM and Spain
Weaknesses
Limited information available on pricing and packagesWebsite lacks case studies and testimonialsRelatively unknown compared to industry giants
Opportunities
Expand service offerings to include emerging digital marketing trendsStrengthen online presence with client testimonials and case studiesDevelop strategic partnerships with complementary businesses
Threats
Competition from established digital marketing agenciesRapid evolution of digital marketing landscape and technologiesEconomic downturn impacting marketing budgets of tech companies
Top Marketing Strategies for Genwords
Genwords User Persona
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Genwords Geographic and Demographic Insights
Geographic Insights: Genwords' primary markets are Mexico and Colombia, likely due to their physical presence. Spain holds a smaller market share, with Argentina and Chile also presenting opportunities.
Mexico
40%
Colombia
35%
Spain
10%
Argentina
7.5%
Chile
7.5%
Demographic Insights: Genwords' target audience is primarily 25-34 year olds, reflecting the age demographic commonly found in tech and marketing roles. Men slightly outweigh women in this target group.
Genwords Socio-economic Profile
Household and Income Insights: Genwords' targets a mix of household sizes, with a higher concentration in 2-4 person households. The income distribution suggests a focus on mid-to-high income earners.
Educational and Employment Insights: Genwords primarily targets professionals in full-time roles with a strong emphasis on University or College level education, aligning with marketing and technology fields.
Genwords Behavioral Insights
Interest-Based Insights: Target users show interest in technology, SaaS, digital marketing, business growth, startups, venture capital, reflecting Genwords' client base and service offerings.
Technology and Social Media Usage: Users prefer desktop devices, reflecting work-related activities. High engagement is seen on LinkedIn and YouTube, aligning with B2B marketing and learning.
Genwords Top Competitors
Competitor | Estimated market share | Top domains |
---|---|---|
Neil Patel Digital | 45% | SEO, Content Marketing, Digital Strategy |
WebFX | 30% | Digital Marketing, Web Design & Development, Ecommerce Marketing |
Directive Consulting | 25% | SEO, Paid Media, Analytics & Reporting |