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Funemployment Radio is a daily comedy podcast based in Portland, Oregon, hosted by Greg Nibler and Sarah X Dylan. The show features personal anecdotes, interviews with local and national personalities, and discussions on news and current events, all delivered with a humorous and relatable tone. They generate revenue through advertising, listener donations, and a subscription-based supporters club.
Company : Funemployment Radio
Industry : ComedyEntertainmentPodcasting
Funemployment Radio Key Value propositions
Funemployment Radio Latest news
Rick Emerson | Funemployment Radio
Today: We were joined by our friend Rick Emerson to talk about when do you figure out when you get old, Greg and his new fancy shirt, Twilight Zone, ...
Funemployment Radio!
Funemployment Radio! Apr 24. . New episode is up! ... https://funemploymentradio. com/episodes ... 'interesting' (super weird) way of testing whether his
Funemployment | Page 10 | Funemployment Radio
Also today - cult leaders and favorite movies, giant man and free popcorn, big news in Northwest sports, and have a great afternoon all!
Funemployment Radio (@funemploymentradio) • Instagram photos ...
1314 Followers, 794 Following, 556 Posts - Funemployment Radio (@funemploymentradio) on Instagram: "Daily podcast featuring @gregnibler & @sarahxdylan!"
Funemployment Radio SWOT Analysis
Strengths
Strong local following in PortlandRelatable and humorous hostsConsistent daily content
Weaknesses
Niche appeal outside of PortlandReliance on advertising revenueLimited brand partnerships
Opportunities
Expand live shows and eventsDevelop merchandise and branded productsCollaborate with other podcasts and media outlets
Threats
Competition from larger comedy podcastsChanging listener preferences in podcastingEconomic downturn impacting advertising budgets
Top Marketing Strategies for Funemployment Radio
Personalized User Onboarding
This strategy focuses on creating a tailored onboarding experience for new listeners, guiding them through the app's features and encouraging them to explore the content. By providing a positive and engaging introduction, listeners are more likely to become regular subscribers.
Content-Specific Call-to-Action Optimization
This strategy involves crafting compelling calls to action within the podcast content itself, directing listeners to specific benefits of the Supporters Club, such as bonus episodes or live chats. This approach encourages immediate action and increases conversion rates.
Funemployment Radio User Persona
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Funemployment Radio Geographic and Demographic Insights
Geographic Insights: Funemployment Radio has a predominantly North American listenership, with the US and Canada accounting for a significant majority. However, they also have a notable international audience.
United States
60%
Canada
10%
United Kingdom
8%
Australia
7%
Germany
5%
Demographic Insights: Funemployment Radio's core audience is aged 25-34, skewing slightly male. However, the show enjoys a broad listenership across various age groups.
Funemployment Radio Socio-economic Profile
Household and Income Insights: The target audience typically falls within the middle-income bracket and lives in households of 2-4 people, reflecting their appeal to young professionals and families.
Educational and Employment Insights: The majority of the target audience are employed full-time with a university or college degree, indicating an educated and working professional demographic.
Funemployment Radio Behavioral Insights
Interest-Based Insights: Listeners are interested in comedy, music, news, pop culture, food, travel, and technology, reflecting a diverse range of interests.
Technology and Social Media Usage: Target users primarily access content on mobile devices, with high engagement on YouTube, Instagram, and Facebook.
Funemployment Radio Top Competitors
Competitor | Estimated market share | Top domains |
---|---|---|
Doug Loves Movies | 20% | Comedy, Movies, Podcast |
Comedy Bang! Bang! | 18% | Comedy, Improv, Podcast |
How Did This Get Made? | 15% | Comedy, Movies, Podcast |