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Funemployment Radio Target Audience

User Segments

Age: 32

Gender: Male

Occupation: Software Engineer

Education: Master's Degree, Computer Science

Age: 28

Gender: Female

Occupation: Marketing Manager

Education: Bachelor's Degree, Marketing

Age: 40

Gender: Male

Occupation: Independent Graphic Designer

Education: Bachelor's Degree, Fine Arts

Alex Chen

Alex Chen

Age: 32
Gender: Male
Occupation: Software Engineer
Education: Master's Degree, Computer Science
Industry: Tech
Channels: YouTubeRedditX

Goals

  • To stay updated on the latest tech trends and innovations
  • To find engaging and humorous content to de-stress after work
  • To connect with like-minded individuals who share his interests in comedy and pop culture.

Pain Points

  • Lack of time for personal hobbies due to demanding work schedule
  • Difficulty finding truly original and intelligent comedy content amidst a sea of generic podcasts
  • Information overload from constant notifications and digital distractions.

Funemployment Radio Geographic Distribution

Predominantly US-based, particularly Portland, with significant reach in Canada and other English-speaking countries. Globally, they reach 120 countries.

Top Countries

United States flag

United States

65%
Canada flag

Canada

8%
United Kingdom flag

United Kingdom

5%
Australia flag

Australia

3%
Germany flag

Germany

2%

Age Distribution

Key Insights

Primary age group concentration shows strong presence in:

31-35

Most active age range

Target Audience Socio-economic Profile

Mostly small to medium-sized households with a predominant mid-income level, indicating disposable income for subscriptions.

Employment Status

Income Distribution

Education Level

Funemployment Radio Behavior Analysis

Behavior Profile

Podcast Listener
Comedy Enthusiast
Community Engagement
Digital Media User
Escapism Seeker
Supporter
Exclusive Content
Social Media Savvy
Live Chat
Portland Local
Pop Culture
Current Events
Niche Interests
Independent Content
Humor
Loyal
Interactive
Mobile User

Device Breakdown

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