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Forms On Fire is a software-as-a-service (SaaS) company specializing in mobile form solutions and workflow automation. They offer a no-code platform for businesses to create, deploy, and manage custom mobile forms, replacing traditional paper-based processes. Their solution aims to enhance productivity, reduce costs, and improve data accuracy for businesses across various industries.
No-code platform, easy to use
Mobile-first approach, offline functionality
Integrations with popular business systems
Reliance on mobile connectivity for some features
Pricing could be a barrier for smaller businesses
Limited brand awareness compared to larger competitors
Expand into new industry verticals
Offer more advanced analytics and reporting features
Develop strategic partnerships to reach a wider audience
Competition from established players with broader solutions
Data security concerns related to sensitive information
Evolving mobile technology landscape requiring constant adaptation
Forms On Fire operates within the software-as-a-service (SaaS) industry, specifically focusing on mobile forms automation, workflow management, and data collection. Their solutions cater to a diverse range of industries, including construction, food safety, operations management, and more.
Forms On Fire's primary market is the US, followed by Canada and the UK. They are also expanding their presence in Australia and Germany.
United States
60% market share
Canada
15% market share
United Kingdom
10% market share
Australia
7.5% market share
Germany
7.5% market share
The company's target audience spans various industries, including but not limited to construction, food safety, and operations management. They cater to businesses of all sizes, from individual users to large enterprises, emphasizing their scalability and flexible pricing options.
Data shown in percentage (%) of usage across platforms
This strategy involves setting pricing based on the perceived value of Forms on Fire's services for different customer segments. It will help to attract more customers and increase revenue by communicating the benefits and value provided.
Learn moreThis strategy involves creating a tailored onboarding experience for new users based on their industry, company size, and specific needs. It will improve user satisfaction and retention rates by providing relevant information and guidance to help users maximize their use of the platform.
Learn moreThis strategy involves creating an interactive tool that helps potential customers calculate the potential return on investment (ROI) of using Forms on Fire. This will attract customers by demonstrating the cost-savings and efficiency gains they can achieve by switching to a digital solution.
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