Forms On Fire : Market and Competitor Analysis

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www.forshaw.com

Forms On Fire is a software-as-a-service (SaaS) company specializing in mobile form solutions and workflow automation. They offer a no-code platform for businesses to create, deploy, and manage custom mobile forms, replacing traditional paper-based processes. Their solution aims to enhance productivity, reduce costs, and improve data accuracy for businesses across various industries.

Company : Forms On Fire

Industry : SaaSMobile Forms AutomationWorkflow Management

Major Markets

United States

Canada

United Kingdom

Key Competitors

GoFormz

Jotform

Typeform

Forms On Fire Key Value propositions

Digital Transformation

Productivity Enhancement

Cost Reduction

Data Accuracy

Forms On Fire Latest news

Art Deco District Release

The good news is the new Quick Sync & Connect ... The Big ... As always, please reach out if you have any questions, comments, or feedback. Email us anytime: ...

Kendall Kunz on LinkedIn: #ehsmanagement #formsonfire ...

Apr 29, 2024 ... Exciting news! Forms On Fire has been ... Read more in our latest blog post: https://lnkd.in/gT5Yiiw4 #EHSManagement #FormsOnFire # ...

Forms On Fire® | LinkedIn

... forms to those who need them. Get a free trial, and check out the return-on-investment (ROI) calculator on our web site. Sitio web: https://www.formsonfire.com.

Kendall Kunz on LinkedIn: MeetKendall (@meetkendall) on X

May 6, 2024 ... Exciting news! Forms On Fire has been ... Read more in our latest blog post: https://lnkd.in/gT5Yiiw4 #EHSManagement #FormsOnFire # ...

Forms On Fire SWOT Analysis

Strengths

No-code platform, easy to useMobile-first approach, offline functionalityIntegrations with popular business systems

Weaknesses

Reliance on mobile connectivity for some featuresPricing could be a barrier for smaller businessesLimited brand awareness compared to larger competitors

Opportunities

Expand into new industry verticalsOffer more advanced analytics and reporting featuresDevelop strategic partnerships to reach a wider audience

Threats

Competition from established players with broader solutionsData security concerns related to sensitive informationEvolving mobile technology landscape requiring constant adaptation

Top Marketing Strategies for Forms On Fire

Value-Based Pricing Implementation

This strategy involves setting pricing based on the perceived value of Forms on Fire's services for different customer segments. It will help to attract more customers and increase revenue by communicating the benefits and value provided.

Personalized User Onboarding

This strategy involves creating a tailored onboarding experience for new users based on their industry, company size, and specific needs. It will improve user satisfaction and retention rates by providing relevant information and guidance to help users maximize their use of the platform.

Interactive ROI Calculator

This strategy involves creating an interactive tool that helps potential customers calculate the potential return on investment (ROI) of using Forms on Fire. This will attract customers by demonstrating the cost-savings and efficiency gains they can achieve by switching to a digital solution.

Apply these strategies to your business with just one-click at Waxwing.ai

Forms On Fire User Persona

Name:

John Miller

Age :

38

Gender :

Male

Occupation :

Operations Manager

Industry :

Construction

Education :

MBA, Operations Management

Preferred platforms

GOALS

Improve data accuracy and reduce errors in field data collection to make better informed decisions on construction projects
Streamline communication between field teams and the back office by implementing real-time data syncing and automated workflows
Reduce reliance on paper forms to minimize processing time, eliminate manual data entry errors, and enhance overall operational efficiency

Frustrations

Dealing with incomplete or inaccurate data from paper forms, leading to delays and costly rework
Inefficient communication between field crews and the office, causing project delays and miscommunication
Time-consuming manual processes for form collection, data entry, and reporting, hindering productivity and decision-making

Name:

Sarah Chen

Age :

32

Gender :

Female

Occupation :

IT Project Manager

Industry :

Food Safety

Education :

Masters, Information Technology

Preferred platforms

GOALS

Enhance food safety compliance by implementing digital forms with built-in validations and audit trails
Improve data collection accuracy and efficiency during inspections and audits by transitioning from paper-based processes
Integrate mobile forms data with existing business systems (e.g., ERP, CRM) for a centralized view of operations and better decision-making

Frustrations

Struggling to maintain accurate records and audit trails due to paper-based processes
Difficulty in managing and analyzing large volumes of inspection data collected manually
Delays in identifying and addressing food safety issues due to inefficient data flow and analysis

Name:

David Garcia

Age :

45

Gender :

Male

Occupation :

Data Analyst

Industry :

Manufacturing

Education :

Bachelors, Computer Science

Preferred platforms

GOALS

Gain real-time visibility into production processes and identify bottlenecks by analyzing data collected through mobile forms
Create automated reports and dashboards to track key performance indicators (KPIs) related to manufacturing operations
Improve data-driven decision making by integrating mobile forms data with analytics and business intelligence platforms

Frustrations

Lack of real-time visibility into shop floor operations and data silos across different departments
Manual data aggregation and analysis processes are time-consuming and error-prone
Difficulty in generating actionable insights from raw data to optimize production processes and improve efficiency

Forms On Fire Geographic and Demographic Insights

Geographic Insights: Forms On Fire's primary market is the US, followed by Canada and the UK. They are also expanding their presence in Australia and Germany.

Top Countries

United States
60%
Canada
15%
United Kingdom
10%
Australia
7.5%
Germany
7.5%

Demographic Insights: Forms On Fire's target audience consists of professionals aged 25-44, predominantly male. However, they cater to a wide age range across various industries.

Age Distribution

Gender Distribution

Forms On Fire Socio-economic Profile

Household and Income Insights: Forms On Fire users typically belong to households of 2-4 people with medium income levels, reflecting their target audience of professionals.

Educational and Employment Insights: Most Forms On Fire users are employed full-time, reflecting their professional target audience with a university or college education.

Households Size

Income Distribution

Education Level

Employment Status

Forms On Fire Behavioral Insights

Interest-Based Insights: Target users show interest in technology, business news, data analytics, project management, productivity, industry conferences, and leadership.

Technology and Social Media Usage: Users prefer desktop devices and engage most on LinkedIn and YouTube, reflecting their professional use case and preference for video content.

Interests

TechnologyBusiness NewsData AnalyticsProject ManagementProductivityIndustry ConferencesLeadership

Device Breakdown

Social Media Usage

Forms On Fire Top Competitors

Competitor	Estimated market share	Top domains
GoFormz	35%	Construction, Field Service, Healthcare
Jotform	25%	SMBs, Education, Nonprofits
Typeform	15%	Market Research, Customer Feedback, Surveys

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