Find stats on top websites
Industry Landscape
The digital health industry is experiencing rapid growth, driven by increasing adoption of remote care, personalized wellness programs, and AI-driven solutions. Focus is shifting towards preventive care and chronic disease management. Partnerships between tech companies, healthcare providers, and insurers are becoming more common, fostering a holistic approach to health.
Total Assets Under Management (AUM)
Global Digital Health Market Size in United States
~304.3 billion USD
(18.6% CAGR)
- Digital health market includes mHealth, telehealth, health IT, and wearable devices.
- Growth is driven by increased internet penetration, smartphone usage, and demand for remote care.
- Focus on chronic disease management and preventive health is a key factor.
Total Addressable Market
660 billion USD
Market Growth Stage
Pace of Market Growth
Emerging Technologies
AI-Powered Hyper-Personalization
Utilizing advanced AI and machine learning to offer highly individualized diet, exercise, and behavioral support plans tailored to a user's unique genetics, lifestyle, and real-time health data.
Wearable Biometric Integration
Seamlessly integrating data from advanced wearables (e.g., continuous glucose monitors, smart scales, sleep trackers) to provide real-time feedback and adapt health programs dynamically.
Generative AI for Content & Coaching
Leveraging generative AI to create dynamic, engaging, and personalized educational content, recipes, and even AI-powered conversational coaches that simulate human interaction.
Impactful Policy Frameworks
21st Century Cures Act (2016) - Information Blocking Rule (2021)
This rule, implemented as part of the 21st Century Cures Act, prohibits healthcare providers, IT developers, and health information exchanges from knowingly and unreasonably interfering with the access, exchange, or use of electronic health information (EHI).
This policy mandates greater data interoperability and patient access to their health information, creating opportunities for Digital Wellness to integrate more seamlessly with electronic health records and receive more comprehensive data for personalized programs, while also necessitating robust data security measures.
Centers for Medicare & Medicaid Services (CMS) Remote Therapeutic Monitoring (RTM) Codes (2022)
CMS established new CPT codes for Remote Therapeutic Monitoring services, allowing healthcare providers to bill for monitoring non-physiological data (e.g., medication adherence, therapy response) collected by patients, distinct from Remote Patient Monitoring (RPM).
These RTM codes offer new avenues for reimbursement for digital health services focused on lifestyle and behavioral interventions, potentially increasing the willingness of insurers and providers to partner with Digital Wellness for chronic disease management programs.
Federal Trade Commission (FTC) Health Breach Notification Rule (2009, with recent increased enforcement)
The FTC's Health Breach Notification Rule requires vendors of personal health records (PHRs) and related entities not covered by HIPAA to notify consumers, the FTC, and in some cases the media, of a breach of unsecured health information.
This rule places a significant onus on digital health companies like Digital Wellness to implement stringent data security protocols and have clear breach notification plans, ensuring consumer trust and compliance in handling sensitive health data.
Transform Your Ideas into Action in Minutes with WaxWing
Sign up now and unleash the power of AI for your business growth
