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Executive Summary

Industries

Experiential MarketingCreative TechnologyExperience Design

Major Markets

United States flagUnited States
Canada flagCanada
United Kingdom flagUnited Kingdom

Deeplocal Top Products

Taco Bell Live Más Drive-thru Cam
Reese's Puffs RP-FX & RP-PRO
Lyft Auto Tunes Experiential Marketing

Brand Positioning

Deeplocal positions itself as the leading creative technology and experience design agency, specializing in crafting 'one-of-a-kind', 'headline-grabbing' experiential marketing activations for major brands, blending cutting-edge tech with physical production for unforgettable moments.

Customer Sentiments

Customer sentiment appears highly positive, as evidenced by their high-profile client roster and focus on delivering 'unforgettable' and 'anti-boring' experiences that generate significant earned media and buzz. Clients appreciate their ability to execute complex, innovative concepts end-to-end, overcoming typical frustrations with less capable agencies.

Deeplocal Key Value Propositions

Deeplocal's key value proposition lies in its unique ability to deliver 'anti-boring' and 'never-before-seen' brand experiences by integrating advanced creative technology with comprehensive end-to-end physical production. They offer a holistic solution for major brands seeking to generate significant earned media and deep consumer engagement through innovative, immersive activations.

Unique Brand Experiences
Creative Technology Integration
End-to-End Production
Earned Media Generation

Deeplocal SWOT Analysis

Strengths

In-house full-service production capabilities.

Strong portfolio with high-profile clients.

Expertise in cutting-edge creative technology.

Weaknesses

Potentially high cost of services.

Dependence on project-based work.

Limited geographic presence beyond Pittsburgh.

Opportunities

Expansion into new industry sectors.

Increased demand for immersive brand experiences.

Leveraging AI/ML for new offerings.

Threats

New competitors with similar offerings.

Economic downturn impacting marketing budgets.

Rapid technological changes requiring constant adaptation.

Market Growth Stage

Low
Medium
High

Pace of Market Growth

Accelerating
Deaccelerating

Deeplocal Target Audience

View Details

Geographic Insights

Primarily US-focused, particularly with large corporations. Limited international reach, with minor presence in Canada, UK, Australia, and Germany.

Top Countries

United States flag

United States

95% market share

Canada flag

Canada

2% market share

United Kingdom flag

United Kingdom

1% market share

Australia flag

Australia

1% market share

Germany flag

Germany

1% market share

Deeplocal Audience Segments

Corporate Marketing Executive

30-55 years

Male • Female

USA • Global

Brand Innovation Leader

35-50 years

Male • Female

USA • Global

Senior Business Development Lead

40-60 years

Male • Female

USA • Global

Agency Creative Director

28-45 years

Male • Female

USA • Global

Experiential Marketing Manager

30-50 years

Male • Female

USA • Global

Social Media Usage Across Segments

Data shown in percentage (%) of usage across platforms

Recommended Marketing Strategiesfor Deeplocal

Interactive Element Integration in Signups

For Deeplocal, this means incorporating elements like quizzes or interactive product previews into the initial contact or lead generation form. This can capture attention and qualify leads by offering a taste of the innovative experiences they deliver, thus increasing engagement and lead quality.

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Leverage User-Generated Content (UGC)

Encouraging clients to share their experiences with Deeplocal's activations creates authentic social proof. Showcasing UGC on their website and social media platforms will demonstrate the impact of their work and attract new clients who value peer recommendations.

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Product Integration Partnerships

Deeplocal can partner with technology companies to integrate their products into unique experiential marketing activations. This will expand the reach to new customer bases by showcasing its creative expertise while promoting its partner's technology in an engaging, memorable way.

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