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Chippit Target Audience
The target audience for Chippit is pet owners, specifically dog owners. This is evident from the product descriptions, use of dog-related imagery, and the founder's story involving their dog Buddy. They target a global audience as seen in their extensive country/region list for currency options.
User Segments
Chippit Geographic Distribution
Chippit's primary market is the United States, followed by the United Kingdom and Canada. The company also sees significant user bases in Australia and Germany.
Top Countries
United States
United Kingdom
Canada
Australia
Germany
Age Distribution
Key Insights
Primary age group concentration shows strong presence in:
31-35
Most active age range
Target Audience Socio-economic Profile
Chippit's target market primarily includes households of 2-4 people with medium income levels, reflecting typical pet-owning demographics.
Employment Status
Income Distribution
Education Level
Chippit Behavior Analysis
Behavior Profile
Device Breakdown
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