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The Carolina Theatre of Durham Target Audience

User Segments

Age: 52

Gender: Female

Occupation: University Professor

Education: Doctorate Degree

Age: 48

Gender: Male

Occupation: Software Engineer

Education: Master's Degree

Age: 41

Gender: Female

Occupation: Healthcare Administrator

Education: Master's Degree

Eleanor Vance

Eleanor Vance

Age: 52
Gender: Female
Occupation: University Professor
Education: Doctorate Degree
Industry: Education
Channels: FacebookYouTubeLinkedIn

Goals

  • To enrich my life through diverse cultural experiences including live music, theatre, and film
  • To discover new and thought-provoking artistic performances and support the local arts community
  • To enjoy quality time with my spouse or friends in a sophisticated and engaging setting.

Pain Points

  • Difficulty in finding unique and high-quality cultural events that align with my sophisticated taste
  • Limited availability of tickets for popular shows or festivals if not booked well in advance
  • Challenges in navigating new ticketing systems or digital platforms for event information and purchases.

The Carolina Theatre of Durham Geographic Distribution

The Carolina Theatre primarily serves the local Durham and Triangle area in the US, with negligible international reach. Its focus is deeply rooted in the regional community.

Top Countries

United States flag

United States

99%
Canada flag

Canada

0.3%
United Kingdom flag

United Kingdom

0.2%
Mexico flag

Mexico

0.2%
Germany flag

Germany

0.1%

Age Distribution

Key Insights

Primary age group concentration shows strong presence in:

31-35

Most active age range

Target Audience Socio-economic Profile

Most users are in 1-2 person households with medium to high income, indicating disposable income for cultural experiences and memberships.

Employment Status

Income Distribution

Education Level

The Carolina Theatre of Durham Behavior Analysis

Behavior Profile

cultural experiences
live music
independent cinema
family entertainment
newsletter subscriptions
event attendance
membership
online discovery
social media engagement
curated selections
educational opportunities
historical venues
community engagement
presale access
ticket purchasing
accessibility needs
seeking unique experiences
film festivals
supporting local
online updates

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