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buildOn Target Audience
User Segments
Age: 52
Gender: Female
Occupation: Chief Financial Officer
Education: Master's Degree, Business Administration
Age: 45
Gender: Male
Occupation: Senior Consultant
Education: Master's Degree, Management
Age: 38
Gender: Female
Occupation: Tech Entrepreneur (Retired)
Education: Bachelor's Degree, Computer Science
Evelyn Chen
Goals
- To leverage corporate resources for meaningful social impact beyond basic compliance
- To find credible and efficient non-profit partners for long-term philanthropic endeavors
- To ensure philanthropic investments are transparent and generate measurable positive outcomes.
Pain Points
- Difficulty identifying non-profits with proven track records and strong governance
- Limited time to thoroughly vet potential charitable initiatives amidst demanding work schedules
- Challenges in communicating the value and impact of CSR initiatives to internal and external stakeholders.
buildOn Geographic Distribution
Primarily US-centric for operations and fundraising, with significant global reach in developing countries for school building, particularly in Africa and Central America.
Top Countries
United States
Burkina Faso
Guatemala
Haiti
Malawi
Age Distribution
Key Insights
Primary age group concentration shows strong presence in:
31-35
Most active age range
Target Audience Socio-economic Profile
Users are predominantly high-income, often from households of 3-4, reflecting donors and corporate partners. Smaller households are less common.
Employment Status
Income Distribution
Education Level
buildOn Behavior Analysis
Behavior Profile
Device Breakdown
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