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Buddies Brand is a West Coast cannabis company specializing in premium cannabis products with a focus on transparency and community. They offer a range of products including vape cartridges, all-in-ones, concentrates, edibles, and tinctures, with an emphasis on quality and using 100% cannabis-derived ingredients. Their vision revolves around promoting responsible consumption and building a trusted brand within the cannabis industry.
Company : Buddies Brand
Industry : CannabisLifestyleWellness
Buddies Brand Key Value propositions
Buddies Brand Latest news
Buddies Brand | LinkedIn
Website: https://BuddiesBrand.com. External link for Buddies Brand ; Industry: Manufacturing ; Company size: 201-500 employees ; Headquarters: Washington | Oregon ...
Buddies Brand, Inc. Announces Strategic Alliance With West Coast ...
Jun 20, 2022 ... Close submenu (News in Focus)News in Focus. Browse All News ... buddiesbrand.com or email [email protected]. About Buddies Brand Inc ...
Michael Cook Email & Phone Number | Chief Executive Officer at ...
m***@buddiesbrand.com. Engage via Phone. (702) ***-****. Engage via Mobile ... Read more news. People Similar to Michael Cook. Top 3 Recommended Profiles.
Buddies Brand - Crunchbase Company Profile & Funding
About · Pleasant Hill, Oregon, United States · 251-500 · Private · buddiesbrand.com · 515,415 ...
Buddies Brand SWOT Analysis
Strengths
Premium product focus with 100% cannabis-derived ingredients.Strong brand identity centered around community and transparency.Presence in multiple states with a strong West Coast base.
Weaknesses
Limited geographic reach compared to national brands.Potential price sensitivity among budget-conscious consumers.Reliance on third-party retailers for a significant portion of sales.
Opportunities
Expansion into emerging cannabis markets.Development of innovative product formats and consumption methods.Strategic collaborations and partnerships to increase brand awareness.
Threats
Increasing competition within the cannabis industry.Evolving regulations and legal landscape surrounding cannabis.Negative public perception or stigma associated with cannabis use.
Top Marketing Strategies for Buddies Brand
Content Marketing and Community Building
Leverage Buddies Brand's commitment to transparency and community by creating educational content about cannabis, highlighting responsible consumption practices, and fostering online communities through social media and forums. This will build brand trust, attract new customers, and solidify Buddies Brand as a thought leader in the cannabis industry.
Strategic Partnerships and Influencer Marketing
Collaborate with relevant influencers and businesses within the cannabis space, such as dispensaries, wellness brands, and cannabis-focused media outlets. This will expand Buddies Brand's reach, tap into new audiences, and generate authentic endorsements from trusted sources.
Buddies Brand User Persona
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Buddies Brand Geographic and Demographic Insights
Geographic Insights: Buddies Brand's primary market is the United States, capturing 90% of its user base. Canada follows with 5%, indicating potential for international expansion.
United States
90%
Canada
5%
United Kingdom
2%
Germany
1.5%
Australia
1.5%
Demographic Insights: Buddies Brand appeals to a diverse age range, with a slight preference among males. The largest user group falls between 18-34 years old.
Buddies Brand Socio-economic Profile
Household and Income Insights: Buddies Brand attracts users across various income levels, with the largest segment in the medium-income bracket. Households of 2 are most common among its user base.
Educational and Employment Insights: Buddies Brand users are primarily employed full-time or part-time, reflecting a working demographic. Most have some college or university education.
Buddies Brand Behavioral Insights
Interest-Based Insights: Buddies Brand users enjoy music festivals, craft breweries, outdoor activities, vegan/vegetarian food, yoga, indie music, and travel.
Technology and Social Media Usage: Users are active on visual platforms like Instagram and Youtube, reflecting the brand's lifestyle focus. They primarily use mobile devices.
Buddies Brand Top Competitors
Competitor | Estimated market share | Top domains |
---|---|---|
STIIIZY | 25% | Vape Products, Lifestyle Cannabis, California Cannabis |
Raw Garden | 18% | Cannabis Concentrates, Sustainable Cannabis, California Cannabis |
Jetty Extracts | 15% | Cannabis Extracts, Solventless Products, California Cannabis |