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Brighton Agency Target Audience
User Segments
Age: 42
Gender: Female
Occupation: Director of Brand Marketing
Education: Master's Degree, Marketing
Age: 50
Gender: Male
Occupation: VP of Marketing
Education: Professional Degree, Business Administration
Age: 37
Gender: Female
Occupation: Senior Marketing Manager
Education: Bachelor's Degree, Communications
Sarah Chen
Goals
- To significantly increase market share for key product lines through innovative branding initiatives
- To successfully launch new products that capture emerging consumer trends and drive revenue growth
- To build a strong, consistent brand narrative across all touchpoints that resonates deeply with target consumers.
Pain Points
- Difficulty in proving the direct ROI of marketing spend to senior leadership and finance departments
- Struggling to cut through the noise in a highly saturated market with ever-increasing competition
- Challenges in finding and retaining creative agency partners who truly understand the CPG landscape and can deliver measurable results.
Brighton Agency Geographic Distribution
Brighton Agency's primary market is the US, particularly the Midwest, with limited but growing international presence in North America and Europe.
Top Countries
United States
Canada
United Kingdom
Germany
Australia
Age Distribution
Key Insights
Primary age group concentration shows strong presence in:
31-35
Most active age range
Target Audience Socio-economic Profile
Target clients are high-income professionals, likely from medium to large households, indicating established careers and family lives.
Employment Status
Income Distribution
Education Level
Brighton Agency Behavior Analysis
Behavior Profile
Device Breakdown
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