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The target audience consists primarily of UCSB students, but also extends to individuals in the broader Santa Barbara community who are interested in blockchain technology, cryptocurrency, and Web3. This includes students from diverse academic backgrounds (not just engineering or economics), such as computer science, data science, and economics. It also includes individuals interested in attending workshops, participating in hackathons, and networking with industry professionals. The organization also aims to reach individuals in Pakistan interested in blockchain and financial solutions like Exness.
Age: 20
Gender: Male
Occupation: Student at UCSB studying Computer Science with part-time work
Education: Bachelor's Degree, Computer Science
The primary market is the United States, specifically around UCSB. Pakistan is a secondary market due to interest in blockchain and Exness.
United States
Pakistan
Canada
United Kingdom
India
Primary age group concentration shows strong presence in:
31-35
Most active age range
Most target users live in households of 3-4 individuals, likely student housing or with family. Income levels are primarily low to medium, reflecting student status.
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