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Executive Summary
Augurian is a digital marketing agency based in Minneapolis, MN. They offer a range of services including paid media, organic search (SEO), YouTube SEO, marketing analytics, content marketing, and website migration. Augurian's brand promise revolves around providing clarity and transparency to their clients, instilling confidence in their digital marketing strategies.
Industries
Major Markets
United States
Canada
United KingdomKey Competitors
Augurian Top Products
Brand Positioning
Customer Sentiments
Augurian Key Value Propositions
Augurian SWOT Analysis
Strengths
Data-driven approach to digital marketing
Focus on transparency and accountability
Strong client relationships and testimonials
Weaknesses
Primarily serves small to medium-sized businesses
Limited geographical reach
Reliance on a limited number of industries
Opportunities
Expand service offerings to cater to larger enterprises
Increase geographical reach through strategic partnerships or expansion
Develop niche expertise in emerging digital marketing trends
Threats
Intense competition in the digital marketing industry
Rapid evolution of digital marketing technologies and strategies
Economic downturns potentially impacting marketing budgets
Augurian operates in the Digital Marketing industry. They specialize in various digital marketing services, including Paid Media, Organic Search (SEO), YouTube SEO, Marketing Analytics, Content Marketing, and Website Migration.
Market Growth Stage
Pace of Market Growth
Augurian Target Audience
Geographic Insights
Augurian's primary target market is the United States, which accounts for a significant majority of its user base. Canada follows as a distant second, with other countries representing smaller market shares.
Top Countries
United States
90% market share
Canada
5% market share
United Kingdom
2% market share
Australia
1.5% market share
Germany
1.5% market share
Augurian Audience Segments
Augurian's target audience includes businesses in various industries, including Software as a Service (SaaS), Business-to-Business (B2B), Manufacturing & High Tech, Real Estate, Retail & E-commerce, and Higher Education. They primarily work with small to medium-sized businesses looking to grow their online presence and revenue. Augurian focuses on building long-term relationships with clients and emphasizes transparency and accountability.
Social Media Usage Across Segments
Data shown in percentage (%) of usage across platforms
Recommended Marketing Strategiesfor Augurian
Personalized User Onboarding
This strategy helps Augurian onboard new clients effectively by providing a personalized experience. It allows them to understand the client's specific needs and goals, fostering stronger relationships and increasing client satisfaction.
Learn moreInteractive ROI Calculator
This strategy leverages an interactive ROI calculator to demonstrate the value of Augurian's services to potential clients. It allows clients to see the potential return on their investment, increasing their confidence and encouraging them to choose Augurian.
Learn moreIn-depth Buyer's Guide Creation
Augurian can create a comprehensive buyer's guide that addresses the common challenges and concerns of their target audience. This will help them establish thought leadership and position themselves as experts in the digital marketing field, attracting more qualified leads.
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