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Blip is a self-serve digital billboard advertising platform that connects businesses with billboard owners, offering flexible and affordable advertising solutions. They provide a platform for businesses to create, schedule, and manage their billboard campaigns, targeting specific locations and budgets. Blip aims to democratize billboard advertising, making it accessible to businesses of all sizes.
Company : Blip Billboards
Industry : Advertising TechnologyOut-of-Home (OOH) AdvertisingDigital Marketing
Blip Billboards Key Value propositions
Blip Billboards Latest news
Fathers' Rights - Blip Billboards
FathersRightsMovement.us was picked up by the local news after their campaign. Background. Rikki Tatum is a mental health and substance abuse therapist from ...
Blip | LinkedIn
Dec 30, 2020 ... ... to Digital Billboards. https://www.blipbillboards.com · 5 · Like Comment Share. View organization page for Blip, graphic. Blip. 5,361 followers.
Privacy Policy
Jan 28, 2019 ... is the https://www.blipbillboards.com/ website operated by Blip ... To provide you with news, special offers and ... The security of your data is ...
Going to School with Blip —An Exam Under the Hood - OOH TODAY
May 22, 2020 ... ... big billboards to get big smiles. We simply ... https://www.blipbillboards ... https://www.abc4.com/news/local-news/blip-billboards-celebrates- ...
Blip Billboards SWOT Analysis
Strengths
Self-serve platform for ease of useWide selection of billboard locationsFlexible and affordable pricing plans
Weaknesses
Reliance on digital billboards onlyCompetition from established OOH companiesLimited brand awareness compared to giants
Opportunities
Expand into new geographic marketsPartner with complementary businessesDevelop innovative OOH advertising solutions
Threats
Economic downturn impacting ad spendingIncreasing competition from online advertising platformsData privacy concerns in the AdTech industry
Top Marketing Strategies for Blip Billboards
Blip Billboards User Persona
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Blip Billboards Geographic and Demographic Insights
Geographic Insights: Blip Billboards has a strong presence in North America, particularly the US. They are also gradually expanding their reach in other English-speaking markets like Canada and the UK.
United States
85%
Canada
5%
United Kingdom
3%
Australia
2%
Germany
1%
Demographic Insights: Blip Billboards' target audience comprises slightly more males. Users aged 25-34 show the highest preference for their products, followed by 35-44 and 18-24.
Blip Billboards Socio-economic Profile
Household and Income Insights: Most of Blip Billboards users have middle-income levels and live in households of 2 or 3-4 people.
Educational and Employment Insights: The majority of target users are full-time employees or business owners with University or College-level education.
Blip Billboards Behavioral Insights
Interest-Based Insights: Target users are interested in digital marketing, business growth, advertising trends, local events, technology news, entrepreneurship and social media marketing.
Technology and Social Media Usage: Blip Billboards users prefer desktop devices followed by Android and iOS. They are most active on LinkedIn, Youtube, and Facebook.
Blip Billboards Top Competitors
Competitor | Estimated market share | Top domains |
---|---|---|
Clear Channel Outdoor | 45% | Out-of-Home Advertising, Billboard Advertising, Street Furniture |
Lamar Advertising | 35% | Billboard Advertising, Digital Billboards, Transit Advertising |
OUTFRONT Media | 10% | Out-of-Home Advertising, Transit Advertising, Place-Based Media |