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Billboard Target Audience
User Segments
Age: 20
Gender: Female
Occupation: University Student
Education: Bachelor's Degree
Age: 25
Gender: Male
Occupation: Retail Sales Associate
Education: Associate Degree
Age: 22
Gender: Female
Occupation: Part-Time Service Industry
Education: High School
Music Lover Mia
Goals
- Discover new music across different genres and artists
- Stay updated on the latest music charts and popular songs
- Find out about upcoming concerts and music festivals.
Pain Points
- Missing out on new music releases from favorite artists
- Difficulty in finding reliable sources for music news
- Limited access to live music events due to budget or location.
Billboard Geographic Distribution
Billboard's primary audience is in the US, with significant reach in Latin American markets like Mexico due to Billboard Español, and other English-speaking countries.
Top Countries
United States
Mexico
United Kingdom
Canada
Brazil
Age Distribution
Key Insights
Primary age group concentration shows strong presence in:
31-35
Most active age range
Target Audience Socio-economic Profile
Billboard users typically reside in 2-4 person households with medium to high income, reflecting both general fans and industry professionals.
Employment Status
Income Distribution
Education Level
Billboard Behavior Analysis
Behavior Profile
Device Breakdown
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