Billboard's target audience is quite broad, encompassing music consumers, industry professionals, and general media consumers. For music consumers, the target includes people of various ages and demographics who follow music charts, new releases, artist news, and music-related videos. For industry professionals, Billboard aims at those working in record labels, publishing houses, radio stations, touring companies, and legal firms related to the music industry. These individuals seek business insights, legal updates, and professional tools. Furthermore, Billboard targets a broader audience interested in culture, events, lifestyle, TV/film, and politics, making it a diverse audience base.