Find stats on top websites
Billboard is a renowned brand in the music industry, providing comprehensive charts, news, analysis, and insights into the business of music. They offer a subscription-based service, Billboard Pro, which provides unlimited access to in-depth reporting, data analysis, industry trends, and exclusive interviews with key players. Billboard's website serves as a hub for both industry professionals and music enthusiasts to stay informed about the latest happenings in the music world.
Company : Billboard
Industry : Music IndustryEntertainment IndustryMedia & Publishing
Billboard Key Value propositions
Billboard Latest news
Billboard – Music Charts, News, Photos & Video
... Billboard Cover · From top to bottom (left to right): Eminem, Shaboozey and Post Malone · Billboard Hot 100 Top 10 Countdown for June 15, 2024 | Billboard News.
Billboard Music Awards
The Billboard Awards return! BBMAs, BBMA, 2023 Billboard Music Awards stream on bbmas.watch, starting Nov. 19.
Music News – Billboard
We use ads to keep our content free. To access our site, disable your adblocker. ALLOW ADS ON BILLBOARD Continue without disabling. Contact support| ...
Billboard Hot 100™
Chart Beat · Get Up Anthems by Tres · TikTok Billboard Top 50 · Global News · Español. Open menu. Search Click to Expand Search Input. Subjects. Articles.
Billboard SWOT Analysis
Strengths
Brand recognition and reputationExtensive industry data and analyticsStrong network and relationships within the music industry
Weaknesses
Dependence on subscription revenueCompetition from free online music news sourcesPotential for bias in reporting
Opportunities
Expand global reach and language offeringsDevelop innovative data visualization and analysis toolsPartner with emerging music platforms and technologies
Threats
Declining print media consumptionShifting music consumption habitsPiracy and unauthorized distribution of content
Top Marketing Strategies for Billboard
Billboard User Persona
Name:
Age :
Gender :
Occupation :
Industry :
Education :
Preferred platforms
GOALS
Frustrations
Billboard Geographic and Demographic Insights
Geographic Insights: Billboard's primary market is the US, followed by the UK and Canada. The platform also sees significant engagement from Australia and Japan.
United States
45%
United Kingdom
10%
Canada
7.5%
Australia
5%
Japan
4.5%
Demographic Insights: Billboard's target audience skews slightly female and is most popular among 25-34 year olds, reflecting industry professionals and passionate music fans.
Billboard Socio-economic Profile
Household and Income Insights: Billboard attracts users across diverse household sizes, with a majority having middle-income levels, indicative of music enthusiasts and professionals.
Educational and Employment Insights: Most users are employed full-time with a university or college degree, highlighting Billboard's appeal to working professionals in the music industry.
Billboard Behavioral Insights
Interest-Based Insights: Users are passionate about music production, concerts and festivals, streaming, music tech, and digital marketing within the entertainment industry.
Technology and Social Media Usage: Users primarily access Billboard via desktop, followed by Android and iOS, and engage heavily on social media, particularly YouTube and Instagram.
Billboard Top Competitors
Competitor | Estimated market share | Top domains |
---|---|---|
Music Business Worldwide | 15.5% | Music Industry News, Market Analysis, Financial Insights |
Variety | 25% | Entertainment News, Film & TV Industry, Music & Performing Arts |
Rolling Stone | 18.5% | Music Journalism, Pop Culture Commentary, Political and Social Issues |