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Fraser Valley Real Estate Board Target Audience

The target audience for the Fraser Valley Real Estate Board encompasses several groups. Primarily, it includes real estate professionals (REALTORS®) in the Fraser Valley, providing them with tools, education, and opportunities to enhance their expertise. Secondly, the target audience consists of potential homebuyers and sellers in the region, offering them resources, market statistics, and access to REALTORS®. The FVREB also aims to reach community members through its community initiatives and charitable foundation. Additionally, industry supporters and real estate professionals from outside the Fraser Valley are a target audience for events like the PacificWest Conference. It extends to at-risk youth through bursary programs.

User Segments

Fraser Valley Real Estate Board Geographic Distribution

The primary market is Canada, specifically the Fraser Valley region of British Columbia, accounting for 95% of the user base. The remaining 5% are spread across other international markets.

Top Countries

Canada flag

Canada

95%
United States flag

United States

2%
United Kingdom flag

United Kingdom

1%
Australia flag

Australia

1%
India flag

India

1%

Age Distribution

Key Insights

Primary age group concentration shows strong presence in:

31-35

Most active age range

Target Audience Socio-economic Profile

Most target users live in households of 2-4 people, reflecting families and couples. Income levels are primarily medium to high, aligning with the financial capacity needed for real estate transactions.

Employment Status

Income Distribution

Education Level

Fraser Valley Real Estate Board Behavior Analysis

Behavior Profile

Real Estate Investing
Home Improvement
Interior Design
Local Community Events
Financial Planning
Gardening
Sustainable Living
Market Trends Monitoring
Property Marketing Strategies
Client Communication
Networking
Professional Development
Rental Property Management
Passive Income
Property Maintenance
Facebook Engagement
LinkedIn Networking
YouTube Real Estate

Device Breakdown

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