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Audacy Target Audience
User Segments
Age: 22
Gender: Female
Occupation: Student
Education: Associate Degree
Age: 28
Gender: Male
Occupation: Part-Time Sales Associate
Education: High School
Age: 31
Gender: Female
Occupation: Full-Time Customer Service Representative
Education: Bachelor's Degree
Maya
Goals
- Successfully complete my Associate Degree and gain practical experience in the retail industry
- Discover new and engaging online content to relax and unwind after studies
- Balance my academic responsibilities with social activities and personal interests.
Pain Points
- Finding enough time to balance studies, work, and social life effectively
- Dealing with slow internet connections or device issues when trying to access online content
- Feeling overwhelmed by the sheer volume of information and content available online.
Audacy Geographic Distribution
Audacy's primary market is the United States, accounting for over 90% of its users, with smaller presences in Canada, UK, Australia, and Germany.
Top Countries
United States
Canada
United Kingdom
Australia
Germany
Age Distribution
Key Insights
Primary age group concentration shows strong presence in:
31-35
Most active age range
Target Audience Socio-economic Profile
Audacy users are largely 2-person households, with a significant majority falling into the medium-income bracket, indicating broad appeal.
Employment Status
Income Distribution
Education Level
Audacy Behavior Analysis
Behavior Profile
Device Breakdown
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