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At Large Brewing & Taproom Target Audience

User Segments

Age: 32

Gender: Male

Occupation: Software Engineer

Education: Bachelor's Degree, Computer Science

Age: 28

Gender: Female

Occupation: Marketing Manager

Education: Master's Degree, Business Administration

Age: 45

Gender: Male

Occupation: Healthcare Administrator

Education: Master's Degree, Healthcare Management

Brendan Masterson

Brendan Masterson

Age: 32
Gender: Male
Occupation: Software Engineer
Education: Bachelor's Degree, Computer Science
Industry: Tech
Channels: YouTubeInstagramReddit

Goals

  • To discover and experience new, unique craft beer releases and limited editions
  • To connect with other craft beer enthusiasts and share tasting notes
  • To find local breweries that offer a welcoming atmosphere and community events.

Pain Points

  • Difficulty finding specific rare craft beers
  • Limited social opportunities to discuss nuanced beer flavors
  • Inconsistent quality or lack of variety at some local taprooms.

At Large Brewing & Taproom Geographic Distribution

Primarily serving the local Everett, WA area, At Large Brewing & Taproom focuses on its immediate community and surrounding regions in the US.

Top Countries

United States flag

United States

99.8%
Canada flag

Canada

0.1%
Mexico flag

Mexico

0%
United Kingdom flag

United Kingdom

0%
Germany flag

Germany

0%

Age Distribution

Key Insights

Primary age group concentration shows strong presence in:

31-35

Most active age range

Target Audience Socio-economic Profile

Medium-income households of 2-4 members are common. This reflects the blend of craft beer enthusiasts and family visitors.

Employment Status

Income Distribution

Education Level

At Large Brewing & Taproom Behavior Analysis

Behavior Profile

Craft Beer Enthusiasts
Social Gatherers
Family Friendly
Dog Friendly
Event Planners
Community Engagement
Loyalty Program
Outdoor Seating
Diverse Beer Styles
Food Options
Relaxed Atmosphere
Group Reservations
Value Seekers
Social Media Usage
Local Events
Culinary Experiences
Live Music

Device Breakdown

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