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Industry Landscape
The craft brewing industry is currently experiencing strong competition and evolving consumer preferences. While it continues to grow, the pace is slowing compared to previous years. Key trends include a focus on local and unique beer styles, the rise of non-alcoholic options, and the increasing importance of taproom experiences. Breweries are adapting by diversifying their offerings, enhancing their taproom environments, and focusing on community engagement to maintain market share.
Total Assets Under Management (AUM)
Craft Beer Revenue in United States
~91.3 Billion USD
(3% CAGR)
- Slower growth compared to previous years.
- Increased competition among craft breweries.
- Evolving consumer preferences for beer styles.
Total Addressable Market
95 Billion USD
Market Growth Stage
Pace of Market Growth
Emerging Technologies
Artificial Intelligence (AI)
AI-driven solutions are being used to optimize brewing processes, predict consumer preferences, and personalize marketing efforts, leading to greater efficiency and customer engagement.
Smart Brewing Technologies
Advanced sensor technology and data analytics enable real-time monitoring of brewing parameters, ensuring consistent quality and reducing waste through precise control of fermentation and other key processes.
Direct-to-Consumer (DTC) Platforms
The rise of e-commerce platforms and direct-to-consumer (DTC) sales channels enables craft breweries to expand their reach, personalize customer interactions, and build brand loyalty through online experiences.
Impactful Policy Frameworks
Modernizing Alcohol Beverage Regulations (2023)
The TTB is undertaking efforts to modernize and streamline alcohol beverage regulations, which includes updates to labeling requirements, advertising standards, and permitting processes to reduce compliance burden and promote clarity.
This policy may necessitate At Large Brewing to adjust its labeling to meet requirements, affecting compliance costs.
Craft Beverage Modernization and Tax Reform Act (CBMTRA) (2020)
This act provides federal excise tax reductions for breweries and distilleries, aiming to support small businesses in the alcohol beverage industry by lowering their tax burden and freeing up capital for reinvestment and growth.
At Large Brewing could leverage these tax incentives to invest in facility upgrades or sustainable practices, improving its financial position.
State-Level Alcohol Advertising Regulations (Ongoing)
Various states have regulations governing the advertising and promotion of alcoholic beverages, including restrictions on content, placement, and target audience, aimed at preventing underage drinking and promoting responsible consumption.
These regulations could influence At Large Brewing's ability to market and sell its products, impacting consumer awareness and sales strategies.
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