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Akitra Target Audience

Akitra's target audience includes organizations of various sizes needing assistance with compliance and security frameworks. The company provides a demo request form that includes options for company size ranging from 1-10 employees to over 10,000. This indicates that their solution is scalable and can cater to small businesses needing basic compliance as well as large enterprises with complex security needs. The audience spans across industries that handle sensitive data or require adherence to security and compliance standards, like healthcare (HIPAA), finance (PCI DSS), and technology companies dealing with international data (GDPR). Akitra also targets those seeking AI governance and cloud security solutions, indicating a focus on modern tech environments.

User Segments

Age: 42

Gender: Male

Occupation: Security Manager

Education: Master's Degree, Information Security

Age: 38

Gender: Female

Occupation: Compliance Officer

Education: Bachelor's Degree, Business Administration

Age: 49

Gender: Male

Occupation: Risk Manager

Education: Master's Degree, Risk Management

David Miller

David Miller

Age: 42
Gender: Male
Occupation: Security Manager
Education: Master's Degree, Information Security
Industry: Cybersecurity
Channels: LinkedInYouTubeX

Goals

  • Automate compliance processes to reduce manual effort and errors, ensuring continuous compliance
  • Gain real-time visibility into security risks and compliance gaps across the organization's IT infrastructure
  • Streamline vendor risk management and user access reviews to minimize potential security vulnerabilities

Pain Points

  • Spending too much time manually collecting compliance evidence
  • Difficulty in keeping up with evolving regulatory requirements
  • Lack of visibility into the organization's overall security posture

Akitra Geographic Distribution

The primary market for Akitra is the United States, followed by the United Kingdom, reflecting the strong presence of compliance and cybersecurity needs in these regions.

Top Countries

United States flag

United States

45%
United Kingdom flag

United Kingdom

20%
Canada flag

Canada

10%
Australia flag

Australia

8%
Germany flag

Germany

7%

Age Distribution

Key Insights

Primary age group concentration shows strong presence in:

31-35

Most active age range

Target Audience Socio-economic Profile

Akitra's target users predominantly live in households of 2-4 people with a medium to high income level, aligning with professionals in compliance and cybersecurity.

Employment Status

Income Distribution

Education Level

Akitra Behavior Analysis

Behavior Profile

Cybersecurity News
Cloud Computing
Data Privacy
Risk Management Strategies
AI Ethics
Compliance Regulations
Technology Blogs
LinkedIn Activity
YouTube Engagement
Vendor Risk
User Access Reviews
Cloud Security
AI Governance
Security Questionnaires
Penetration Testing

Device Breakdown

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