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Airlock Digital Target Audience
Airlock Digital's target audience spans various industries including Banking & Financial Services, Healthcare & Life Sciences, Manufacturing & Hi-Tech, Energy & Utilities, Hospitality & Retail, Federal Government (Civilian and Defense), State & Local Government, and Education (Higher Ed, K-12). This suggests a broad applicability of their application control solutions across sectors with varying security needs and compliance mandates. The company targets organizations looking for enterprise-grade application control that is easy to manage and scalable.
User Segments
Age: 48
Gender: Male
Occupation: Chief Information Security Officer (CISO) at a Regional Bank
Education: Master's Degree, Cybersecurity
Age: 52
Gender: Female
Occupation: Head of Cyber and Information Security at a Global Investment Firm
Education: Doctorate Degree, Information Security
Age: 45
Gender: Male
Occupation: Director of Security Operations at a Managed Security Service Provider (MSSP)
Education: Master's Degree, Computer Science
David Miller
Goals
- Enhance the organization's cybersecurity posture by implementing proactive application control measures
- Streamline security operations by automating allowlisting and reducing manual intervention
- Prevent advanced threats, such as malware and ransomware, from compromising critical systems and data.
Pain Points
- Lack of visibility into application behavior across the enterprise
- Difficulty in managing and updating allowlists across diverse endpoints
- Inefficient incident response due to limited context around application-related security events.
Airlock Digital Geographic Distribution
The primary markets are the United States and Australia, reflecting Airlock Digital's headquarters locations, followed by the UK, Canada and Germany.
Top Countries
United States
Australia
United Kingdom
Canada
Germany
Age Distribution
Key Insights
Primary age group concentration shows strong presence in:
31-35
Most active age range
Target Audience Socio-economic Profile
Target users often live in households of 2-4 people with medium to high income, indicating financial stability and decision-making power within their organizations.
Employment Status
Income Distribution
Education Level
Airlock Digital Behavior Analysis
Behavior Profile
Device Breakdown
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