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Active Path Mental Health is a mental health clinic offering TMS therapy, medication management, and counseling services for individuals struggling with depression, anxiety, and OCD. They operate in various locations across Oregon and Washington and accept most insurance plans, including Medicaid, Medicare, TRICARE, and TriWest. Their treatment approach focuses on providing alternative, non-invasive therapies for those who haven't found success with traditional methods.
Company : Active Path Mental Health
Industry : Mental HealthHealthcareWellness
Active Path Mental Health Key Value propositions
Active Path Mental Health Latest news
Active Path Mental Health
TMS is Covered by most insurance plans. The good news is that many insurance providers cover TMS treatment for patients with major depressive disorder. Active ...
US fintech firm Broadridge buys Israeli startup ActivePath | The ...
Mar 27, 2018 ... ActivePath has developed software that enables companies, including banks, brokers, healthcare providers and other billers to reach their ...
5 signs that you should look for TMS treatment for depression near ...
It is important to recognize when your sadness goes beyond a normal ... The good news is that TMS has few potential side effects that do not last long.
Active Path Mental Health – Salem - BrainsWay
https://activepath.com/ · View Our location on the Map. To ... News & Events · Investor Relations · Contact Us · Treatments · BrainsWay Psychiatric Treatments.
Active Path Mental Health SWOT Analysis
Strengths
Specialization in TMS therapyMultiple locations in Oregon and WashingtonInsurance coverage, including Medicaid and Medicare
Weaknesses
Limited geographical reachDependence on insurance reimbursementsCompetition from established mental health clinics
Opportunities
Expand into new geographical areasDevelop telehealth servicesPartner with businesses to offer mental health programs
Threats
Changes in insurance regulationsEconomic downturn impacting healthcare spendingStigma surrounding mental health treatment
Top Marketing Strategies for Active Path Mental Health
Targeted Digital Marketing
Leverage online advertising platforms like Google Ads and social media to reach individuals searching for mental health services and specifically target those struggling with depression, anxiety, or OCD. This will drive qualified leads to Active Path Mental Health's website and increase brand awareness.
Content Marketing and Thought Leadership
Create valuable content like blog posts, articles, and videos about TMS therapy and other alternative treatments, addressing common concerns and providing insights into how these methods can help. This will establish Active Path Mental Health as a trusted resource and attract potential patients.
Strategic Partnerships and Referrals
Develop partnerships with healthcare professionals, such as primary care physicians, therapists, and psychiatrists, who can refer patients seeking alternative treatments. This will expand Active Path Mental Health's reach and leverage existing networks within the medical community.
Active Path Mental Health User Persona
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Active Path Mental Health Geographic and Demographic Insights
Geographic Insights: Active Path Mental Health's primary target market is the United States, followed by Canada. They have a limited presence in other English-speaking countries.
Top Countries
United States
90%
Canada
5%
United Kingdom
2%
Australia
1.5%
Germany
1.5%
Demographic Insights: Active Path's target audience consists slightly more of females than males. The largest age group is 25-34, followed by 35-44 and then 18-24.
Age Distribution
Gender Distribution
Active Path Mental Health Socio-economic Profile
Household and Income Insights: Active Path's target users often belong to households of 2 or 3-4 people. The income distribution leans towards medium and high levels.
Educational and Employment Insights: A majority of Active Path's target users are employed full-time and possess university or college degrees, highlighting an educated and working demographic.
Households Size
Income Distribution
Education Level
Employment Status
Active Path Mental Health Behavioral Insights
Interest-Based Insights: Active Path's target audience is interested in mental health, wellness, and alternative therapies like meditation, yoga, and mindfulness.
Technology and Social Media Usage: Active Path's target audience uses a mix of desktop and mobile devices. They are active on YouTube, Instagram, and Facebook.
Interests
Device Breakdown
Social Media Usage
Active Path Mental Health Top Competitors
Competitor | Estimated market share | Top domains |
|---|---|---|
| Pacific Northwest TMS | 30% | TMS Therapy, Mental Health, Depression Treatment |
| Mindful TMS Neurocare | 25% | TMS Therapy, Anxiety Treatment, OCD Treatment |
| Serenity Mental Health Centers | 20% | Mental Health, Therapy, Medication Management |
