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The target audience for ZUUM is businesses that need to ship freight, particularly freight brokers. This is evident from their offerings like the 'Freight Broker Software' and 'ZUUM Automated Broker'. They also target shippers and carriers with solutions tailored to their needs.
ZUUM's primary market is the United States, capturing a significant 60% share. Canada and Mexico follow, representing a substantial portion of North America. The platform also sees usage in Europe, particularly in Germany and the United Kingdom.
United States
Canada
Mexico
Germany
United Kingdom
Primary age group concentration shows strong presence in:
31-35
Most active age range
ZUUM's target users primarily belong to households of 3-4 members and fall within the medium-income bracket, suggesting a focus on established professionals and families.
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